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Published on July 20, 2021 - 11:00 GMT

Partnerize Launches Exclusive SaaS Integration to Lead Industry on Partner Marketing Recruitment and Activation

Publisher Discovery integrated partnership affords growth marketers access to 3.5 million prospective partnerships and advanced competitive intelligence NEW YORK, UNITED STATES, July 20, 2021 /⁨EINPresswire.com⁩/ -- Partnerize today announced an …

Distribution channels: Business & Economy, Companies ...

Published on July 19, 2021 - 15:11 GMT

Inquiring Brands Want to Know Search, Customer Behavior, Mobile App Automation: : Bombora Company Surge(R), Merkle

Intent data show 'search engines' as the No. 1 trending topic among brands in recent weeks, as measured by Bombora Company Surge(R) NEW YORK, NY , UNITED STATES, July 19, 2021 /⁨EINPresswire.com⁩/ -- “Search engines” was the No. 1 trending topic …

Distribution channels: Business & Economy, Companies ...

Published on July 15, 2021 - 14:42 GMT

Smaato Joins Verve Group, Expanding Both Platforms’ Capabilities

The acquisition boosts both companies’ reach to a combined 2 billion users worldwide SAN FRANCISCO, CALIFORNIA, UNITED STATES, July 15, 2021 /⁨EINPresswire.com⁩/ -- Verve Group, a privacy-first omnichannel ad platform, earlier this week announced the …

Distribution channels: Business & Economy, Media, Advertising & PR ...

Published on July 14, 2021 - 18:26 GMT

Verve Group Acquires Smaato, Securing a Spot as a Top 10 Global Ad Exchange

The acquisition will add to Verve Group’s omnichannel capabilities by connecting to premium publishers across the globe CARLASBAD, CA, USA, July 14, 2021 /⁨EINPresswire.com⁩/ -- Verve Group, a privacy-first omnichannel ad platform, today announced the …

Distribution channels: Banking, Finance & Investment Industry, IT Industry ...

Published on July 14, 2021 - 13:30 GMT

Alliant’s new credit card sourced Gaming and Insurance audiences launch with Eyeota as exclusive data exchange partner

Exclusive is part of larger release of 350 new Brand Propensity audiences derived from credit card and transactional data, unlocking new targeting opportunities BREWSTER, NY , UNITED STATES, July 14, 2021 /⁨EINPresswire.com⁩/ -- Alliant, The Audience …

Distribution channels: Media, Advertising & PR, Technology ...

Published on July 14, 2021 - 13:00 GMT

SAMBA TV APPOINTS DIVYA GHATAK TO BOARD OF DIRECTORS

Accomplished Technology Industry Executive Joins Global Leader in Omniscreen Advertising and Analytics as it Embarks on Accelerated Growth Phase SAN FRANCISCO, CA, UNITED STATES, July 14, 2021 /⁨EINPresswire.com⁩/ -- Samba TV, a global leader in …

Distribution channels: Media, Advertising & PR, Technology ...

Published on July 8, 2021 - 13:30 GMT

Brands Show Heightened Interest in Personalized Content, 'Opt-Out' Too: Bombora Company Surge(R), Merkle

This week's analysis of Bombora's Company Surge(R) data showed “real-time personalization,” “brand voice,” and “content personalization” among top five topics NEW YORK, NY, UNITED STATES, July 8, 2021 /⁨EINPresswire.com⁩/ -- Whether we realize it …

Distribution channels: Business & Economy, Companies ...

Published on July 8, 2021 - 11:39 GMT

Data Axle Hires New VP of Marketing with Proven Track Record in Digital Marketing Technology

New marketing lead reflects progressive blend of data technology, storytelling and strategic marketing communications expertise to drive growth DALLAS, TEXAS, UNITED STATES, July 8, 2021 /⁨EINPresswire.com⁩/ -- As the industry enters the next era of data- …

Distribution channels: Business & Economy, Companies ...

Published on July 7, 2021 - 13:30 GMT

Dstillery Bolsters Technology and Marketing Leadership with New Executive Hires and Promotions

Wickus Martin Promoted to SVP, Technology & Engineering, Patti Boyle Named SVP, Head of Marketing NEW YORK, NY, UNITED STATES, July 7, 2021 /⁨EINPresswire.com⁩/ -- Dstillery, the leading custom targeting solutions partner for agencies and brands, …

Distribution channels: Media, Advertising & PR, Technology ...

Published on July 2, 2021 - 13:30 GMT

Breaking Media Using Intent Data to Inform Content Marketing Programs

Bombora Company Surge® data enhances publisher’s niche expertise and enriches first-party data NEW YORK, NY, UNITED STATES, July 2, 2021 /⁨EINPresswire.com⁩/ -- Brands and agencies using sponsored content to reach lawyers, health care professionals, …

Distribution channels: Business & Economy, Companies ...

Published on June 30, 2021 - 13:30 GMT

Intent Data Show Increased Interest in 'Online Video' Among Both Brands And Agencies: Bombora Company Surge(R), Merkle

“Online video platform” is experiencing a dramatic rise in interest among brands and agencies, according to intent data measured by Bombora Company Surge(R) NEW YORK, NY, UNITED STATES, June 30, 2021 /⁨EINPresswire.com⁩/ -- The continuing rise of video …

Distribution channels: Business & Economy, Companies ...

Published on June 24, 2021 - 12:00 GMT

Flashtalking and Throtle Partner to Provide Seamless,Transparent Data Onboarding and Distribution Option for Clients

NEW YORK, NEW YORK, UNITED STATES, June 24, 2021 /⁨EINPresswire.com⁩/ -- Flashtalking, the leading global independent platform for omnichannel ad serving, data-driven creative, and unified insights, today announced a strategic partnership with Throtle, a …

Distribution channels: Business & Economy, Companies ...

Published on June 23, 2021 - 07:00 GMT

Prove Partners with TransUnion to Launch eKYC Solution in Hong Kong

Entrance into Hong Kong’s Highly Penetrated Smartphone Market Furthers Rapid Expansion of Prove’s Phone Identity Network™ into 60 Countries NEW YORK, NY, USA, June 23, 2021 /⁨EINPresswire.com⁩/ -- Prove, the modern way of proving identity with just a …

Distribution channels: Banking, Finance & Investment Industry, Business & Economy ...

Published on June 22, 2021 - 13:30 GMT

Award-winning Site VTDigger Uses Ad Management System to Fund More Great Journalism

Earns more programmatic revenue in first two weeks of March than during all of 2020 MONTPELIER, VT, UNITED STATES, June 22, 2021 /⁨EINPresswire.com⁩/ -- Finding the stories that powerful people want to hide costs money. VTDigger has come up with a number …

Distribution channels: Business & Economy, Culture, Society & Lifestyle ...

Published on June 18, 2021 - 15:28 GMT

Brand Interest Piques for 'Networked Digital Signage,' 'Social Business': Bombora Company Surge(R), Merkle's McLaren

“Social business” is experiencing a dramatic rise in interest, particularly among brands, according to intent data measured by Bombora Company Surge(R) NEW YORK, NY, UNITED STATES, June 18, 2021 /⁨EINPresswire.com⁩/ -- With each passing day we enter a new …

Distribution channels: Business & Economy, Companies ...

Published on June 16, 2021 - 17:00 GMT

Upwave Invests to Expand Its Full Suite of Brand Analytics Solutions

Upwave's newest technology acquisition follows the sale of its legacy Instant Insights product and expands search analytics capabilities for brand measurement SAN FRANCISCO, CA, UNITED STATES, June 16, 2021 /⁨EINPresswire.com⁩/ -- Upwave, the leading …

Distribution channels: Business & Economy, Media, Advertising & PR ...

Published on June 15, 2021 - 13:30 GMT

Prove Joins Good Health Pass Collaborative, Endorses Principles & Work Toward Global Standards for Digital Health Passes

NEW YORK, NY, USA, June 15, 2021 /⁨EINPresswire.com⁩/ -- Prove, the modern way of proving identity with just a phone number, today announced its endorsement of the Good Health Pass Collaborative, a multi-sector, global effort to develop guiding principles …

Distribution channels: Aviation & Aerospace Industry, Banking, Finance & Investment Industry ...

Published on June 15, 2021 - 13:00 GMT

ADARA Partners with Commerce Signals to Deliver Total Economic Impact Insights to Destination Marketers

With Payment Card Measurement Insights Across Media Channels and Vendors, Destination Marketers Can Plan, Measure and Attribute Investments with More Confidence PALO ALTO, CA, USA, June 15, 2021 /⁨EINPresswire.com⁩/ -- ADARA, the global leader in …

Distribution channels: IT Industry, Media, Advertising & PR ...

Published on June 14, 2021 - 19:01 GMT

Adform Urges U.S. CMOs to Ramp Up Adoption of First-party IDs; Publishers Prove Readiness for End of Third-party Cookies

Publishers have proven that they are ready for the deprecation of third-party cookies; Adform urges CMOs to play their part NEW YORK, NY, USA, June 14, 2021 /⁨EINPresswire.com⁩/ -- Adform, the only global, independent, and fully integrated advertising …

Distribution channels: Business & Economy, Companies ...

Published on June 14, 2021 - 16:01 GMT

Myota Announces $3.65M Series A2 Funding for the Company’s Enterprise Information Protection SaaS Platform

Investment Reflects Urgent Market Demand for Heightened Information Protection and Cyber Resilience BLUE BELL, PENNSYLVANIA, UNITED STATES, June 14, 2021 /⁨EINPresswire.com⁩/ -- Myota, a next-generation information security and cyber resilience SaaS …

Distribution channels: Banking, Finance & Investment Industry, Business & Economy ...