WIT Strategy Press Releases

• Published on April 27, 2023 - 12:00 GMT

  

  Matina Thomaidou Joins Dataseat as VP, Head of Data Science

  New hires support Verve Group’s global expansion, increased demand for mobile app campaign management LONDON, UNITED KINGDOM, April 27, 2023 /⁨EINPresswire.com⁩/ -- Dataseat, a programmatic media platform for mobile marketers and a part of Verve Group, …

  Distribution channels: Business & Economy, IT Industry ...
• Published on April 20, 2023 - 12:00 GMT

  

  Mirriad Hires Amazon Alum Danny Ratcliff as Vice President of Operations

  Mirriad Advertising PLC (GBX:MIRI) NEW YORK, NY, UNITED STATES, April 20, 2023 /⁨EINPresswire.com⁩/ -- Mirriad, the leading in-content advertising company powered by Academy Award®-winning AI technology is announcing the appointment of Danny Ratcliff as …

  Distribution channels: Amusement, Gaming & Casino, Media, Advertising & PR ...
• Published on April 13, 2023 - 15:46 GMT

  

  Making Science Welcomes Former Googlers to Support US Expansion

  From laid off to launch, ex-Googlers are bringing their talent and culture to a former partner to bolster its US-based business CHICAGO, ILLINOIS, UNITED STATES, April 13, 2023 /⁨EINPresswire.com⁩/ -- Making Science, an international technology company …

  Distribution channels: Business & Economy, Companies ...
• Published on April 11, 2023 - 14:59 GMT

  

  Extreme Reach Hires Brian Wallach as First Chief Digital Officer Amid Rapid Video and CTV Growth

  Industry veteran will lead expansion of company’s digital business NEW YORK, NY, UNITED STATES, April 11, 2023 /⁨EINPresswire.com⁩/ -- Extreme Reach (ER), the global leader in creative logistics, has hired media and technology executive Brian Wallach as …

  Distribution channels: Business & Economy, Culture, Society & Lifestyle ...
• Published on April 11, 2023 - 13:45 GMT

  

  Publishers Gained ROI of 335% From Bombora’s Data: Total Economic Impact Report Study

  Company Surge Data helps publishers optimize their content strategies and increase CPMs 200% NEW YORK, NY, UNITED STATES, April 11, 2023 /⁨EINPresswire.com⁩/ -- Bombora Company Surge® data can help publishers increase their CPMs 200% by demonstrating …

  Distribution channels: Business & Economy, Companies ...
• Published on April 11, 2023 - 11:00 GMT

  

  Lionbridge Integrates Phrase Capabilities into its Leading Next-Generation Localization Solution

  Powerful combination of localization leaders will drive the industry’s leading edge BOSTON, MASSACHUSETTS, UNITED STATES, April 11, 2023 /⁨EINPresswire.com⁩/ -- Phrase, a global leader in cloud-based localization technology, and Lionbridge (https://www. …

  Distribution channels: Companies, IT Industry ...
• Published on April 6, 2023 - 13:30 GMT

  

  Marketers Evaluating New Tools, Resource Management, and Best Practices Amid Economic Conditions: Bombora Study

  Q1 Bombora Marketing Pulse Finds Marketers Looking to Do More With Less NEW YORK, NEW YORK, UNITED STATES, April 6, 2023 /⁨EINPresswire.com⁩/ -- The shifting economic conditions of early 2023 have left many marketing teams with reduced budgets and …

  Distribution channels: Business & Economy, Companies ...
• Published on April 3, 2023 - 13:00 GMT

  

  Mirriad and Amagi Technical Integration Enables Addressable Virtual Product Placements for Publishers and Brands

  Mirriad Advertising PLC (GBX:MIRI) NEW YORK, NY, USA, April 3, 2023 /⁨EINPresswire.com⁩/ -- Mirriad, the leading in-content advertising company powered by Academy Award-winning AI technology is announcing a technical integration with Amagi that enables …

  Distribution channels: Media, Advertising & PR, Movie Industry ...
• Published on March 28, 2023 - 17:30 GMT

  

  Q4 2022 Data Shows the Slowest Fourth Quarter Digital Media Revenue Growth in Five Years, According to OAREX

  The H2 2022 OAREX Digital Media Revenue Report data details an industry-wide slowdown impacting companies of all sizes CLEVELAND, OHIO, USA, March 28, 2023 /⁨EINPresswire.com⁩/ -- OAREX, the provider of fast and flexible funding for digital media …

  Distribution channels: Banking, Finance & Investment Industry, Business & Economy ...
• Published on March 24, 2023 - 12:00 GMT

  

  Ben Robin and Mark Menery To Lead EMEA, Americas Sales at Dataseat

  New hires support Verve Group’s global expansion, increased demand for mobile app campaign management LONDON, UNITED KINGDOM, March 24, 2023 /⁨EINPresswire.com⁩/ -- Dataseat, a programmatic media platform for mobile marketers and a part of Verve Group, …

  Distribution channels: Business & Economy, Companies ...
• Published on March 21, 2023 - 13:30 GMT

  

  Amazon, Freestar, and Pulsepoint Among OAREX’s Top Programmatic Payors for H2 2022

  Using OAREX’s first-party data, 15 programmatic payor partners were recognized for consistent, on-time payments CLEVELAND, OHIO, USA, March 21, 2023 /⁨EINPresswire.com⁩/ -- OAREX, the provider of fast and flexible funding for digital media buyers and …

  Distribution channels: Banking, Finance & Investment Industry, Business & Economy ...
• Published on March 20, 2023 - 13:30 GMT

  

  Audigent Recognized by Business Intelligence Group’s 2023 Best Places to Work

  Fast-growing identity and curation leader among select company in both the programmatic media and ad-tech industries NEW YORK, NEW YORK, UNITED STATES, March 20, 2023 /⁨EINPresswire.com⁩/ -- Audigent, the leading data identity, curation, and activation …

  Distribution channels: Media, Advertising & PR ...
• Published on March 16, 2023 - 13:37 GMT

  Audigent Partners With Recurrent to Unlock Scale for Many Advertisers' Most Coveted Audiences

  Advertisers gain access to 65M monthly engaged consumers as Recurrent data brings additional scale to Audigent's leading PMP solutions NEW YORK, NEW YORK, UNITED STATES, March 16, 2023 /⁨EINPresswire.com⁩/ -- Audigent, the leading data identity, …

  Distribution channels: Business & Economy, Companies ...
• Published on March 16, 2023 - 13:30 GMT

  

  Just Global Honors Bombora With Three ‘Dick Reed’ Awards for Partnership

  Intent-data leader wins ABM Game Changer, Most Collaborative Partner, Unsung Hero NEW YORK, NY, UNITED STATES, March 16, 2023 /⁨EINPresswire.com⁩/ -- Just Global, the independent full-service agency that delivers authentic, inventive experiences for its …

  Distribution channels: Business & Economy, Companies ...
• Published on March 7, 2023 - 17:59 GMT

  

  In Uncertain Times, Companies Lean Into Brand Loyalty

  Bombora Company Surge data indicate a spike in 'branding' among executives NEW YORK, NY, UNITED STATES, March 7, 2023 /⁨EINPresswire.com⁩/ -- As the corporate and financial worlds continue to walk on economic eggshells, there’s scarcely a decision …

  Distribution channels: Business & Economy, Companies ...
• Published on March 2, 2023 - 15:23 GMT

  

  Karen Magnani Promoted to SVP Strategic Partnerships at Mirriad

  Powerhouse Media Sales Executive Will Lead Mirriad Partnership and Customer Success Efforts Mirriad Advertising PLC (GBX:MIRI) NEW YORK, NY, USA, March 2, 2023 /⁨EINPresswire.com⁩/ -- Mirriad, the leading in-content advertising company and 2022 …

  Distribution channels: Media, Advertising & PR, Movie Industry ...
• Published on February 27, 2023 - 23:20 GMT

  

  ClearPier Acquires Hang My Ads for $35M, Further Strengthening its Performance Mobile Offering

  TORONTO, ONTARIO, CANADA, February 27, 2023 /⁨EINPresswire.com⁩/ -- ClearPier (https://clearpier.com/), one of Canada’s largest performance advertising technology companies, is acquiring Hang My Ads for $35M in cash, shares and earnouts. Hang My Ads, a …

  Distribution channels: Business & Economy, Companies ...
• Published on February 22, 2023 - 15:01 GMT

  

  Super Bowl Ads Skew More Black, Asian, and Female Than Ads Overall: Study

  Extreme Reach analyzed four years of Super Bowl ads, 2020-2023, and compared them to overall ad creative diversity benchmarks NEW YORK, NY, UNITED STATES, February 22, 2023 /⁨EINPresswire.com⁩/ -- The TV and streaming ads that ran during Super Bowl LVII …

  Distribution channels: Consumer Goods, Culture, Society & Lifestyle ...
• Published on February 22, 2023 - 12:00 GMT

  

  Phrase Sets New Standard in Localization With Wave of Releases Including Phrase Orchestrator and New Phrase Analytics

  Latest launches from Phrase are set to dramatically change the localization landscape BOSTON, MASS, UNITED STATES, February 22, 2023 /⁨EINPresswire.com⁩/ -- Phrase, the global leader in cloud-based localization technology, has announced a number of new …

  Distribution channels: Companies, IT Industry ...
• Published on February 21, 2023 - 14:30 GMT

  

  Audigent Chief Commercial Officer Jake Abraham Joins Prebid.org Board of Directors

  Audigent’s publisher business lead will play role in evolving the open-source monetization tools for the programmatic ad industry NEW YORK, NEW YORK, UNITED STATES, February 21, 2023 /⁨EINPresswire.com⁩/ -- Audigent, the leading data identity, curation, …

  Distribution channels: Media, Advertising & PR ...