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Published on April 11, 2023 - 13:45 GMT

Publishers Gained ROI of 335% From Bombora’s Data: Total Economic Impact Report Study

Company Surge Data helps publishers optimize their content strategies and increase CPMs 200% NEW YORK, NY, UNITED STATES, April 11, 2023 /⁨EINPresswire.com⁩/ -- Bombora Company Surge® data can help publishers increase their CPMs 200% by demonstrating …

Distribution channels: Business & Economy, Companies ...

Published on April 11, 2023 - 11:00 GMT

Lionbridge Integrates Phrase Capabilities into its Leading Next-Generation Localization Solution

Powerful combination of localization leaders will drive the industry’s leading edge BOSTON, MASSACHUSETTS, UNITED STATES, April 11, 2023 /⁨EINPresswire.com⁩/ -- Phrase, a global leader in cloud-based localization technology, and Lionbridge (https://www. …

Distribution channels: Companies, IT Industry ...

Published on April 6, 2023 - 13:30 GMT

Marketers Evaluating New Tools, Resource Management, and Best Practices Amid Economic Conditions: Bombora Study

Q1 Bombora Marketing Pulse Finds Marketers Looking to Do More With Less NEW YORK, NEW YORK, UNITED STATES, April 6, 2023 /⁨EINPresswire.com⁩/ -- The shifting economic conditions of early 2023 have left many marketing teams with reduced budgets and …

Distribution channels: Business & Economy, Companies ...

Published on April 3, 2023 - 13:00 GMT

Mirriad and Amagi Technical Integration Enables Addressable Virtual Product Placements for Publishers and Brands

Mirriad Advertising PLC (GBX:MIRI) NEW YORK, NY, USA, April 3, 2023 /⁨EINPresswire.com⁩/ -- Mirriad, the leading in-content advertising company powered by Academy Award-winning AI technology is announcing a technical integration with Amagi that enables …

Distribution channels: Media, Advertising & PR, Movie Industry ...

Published on March 28, 2023 - 17:30 GMT

Q4 2022 Data Shows the Slowest Fourth Quarter Digital Media Revenue Growth in Five Years, According to OAREX

The H2 2022 OAREX Digital Media Revenue Report data details an industry-wide slowdown impacting companies of all sizes CLEVELAND, OHIO, USA, March 28, 2023 /⁨EINPresswire.com⁩/ -- OAREX, the provider of fast and flexible funding for digital media …

Distribution channels: Banking, Finance & Investment Industry, Business & Economy ...

Published on March 24, 2023 - 12:00 GMT

Ben Robin and Mark Menery To Lead EMEA, Americas Sales at Dataseat

New hires support Verve Group’s global expansion, increased demand for mobile app campaign management LONDON, UNITED KINGDOM, March 24, 2023 /⁨EINPresswire.com⁩/ -- Dataseat, a programmatic media platform for mobile marketers and a part of Verve Group, …

Distribution channels: Business & Economy, Companies ...

Published on March 21, 2023 - 13:30 GMT

Amazon, Freestar, and Pulsepoint Among OAREX’s Top Programmatic Payors for H2 2022

Using OAREX’s first-party data, 15 programmatic payor partners were recognized for consistent, on-time payments CLEVELAND, OHIO, USA, March 21, 2023 /⁨EINPresswire.com⁩/ -- OAREX, the provider of fast and flexible funding for digital media buyers and …

Distribution channels: Banking, Finance & Investment Industry, Business & Economy ...

Published on March 20, 2023 - 13:30 GMT

Audigent Recognized by Business Intelligence Group’s 2023 Best Places to Work

Fast-growing identity and curation leader among select company in both the programmatic media and ad-tech industries NEW YORK, NEW YORK, UNITED STATES, March 20, 2023 /⁨EINPresswire.com⁩/ -- Audigent, the leading data identity, curation, and activation …

Distribution channels: Media, Advertising & PR ...

Published on March 16, 2023 - 13:37 GMT

Audigent Partners With Recurrent to Unlock Scale for Many Advertisers' Most Coveted Audiences

Advertisers gain access to 65M monthly engaged consumers as Recurrent data brings additional scale to Audigent's leading PMP solutions NEW YORK, NEW YORK, UNITED STATES, March 16, 2023 /⁨EINPresswire.com⁩/ -- Audigent, the leading data identity, …

Distribution channels: Business & Economy, Companies ...

Published on March 16, 2023 - 13:30 GMT

Just Global Honors Bombora With Three ‘Dick Reed’ Awards for Partnership

Intent-data leader wins ABM Game Changer, Most Collaborative Partner, Unsung Hero NEW YORK, NY, UNITED STATES, March 16, 2023 /⁨EINPresswire.com⁩/ -- Just Global, the independent full-service agency that delivers authentic, inventive experiences for its …

Distribution channels: Business & Economy, Companies ...

Published on March 7, 2023 - 17:59 GMT

In Uncertain Times, Companies Lean Into Brand Loyalty

Bombora Company Surge data indicate a spike in 'branding' among executives NEW YORK, NY, UNITED STATES, March 7, 2023 /⁨EINPresswire.com⁩/ -- As the corporate and financial worlds continue to walk on economic eggshells, there’s scarcely a decision …

Distribution channels: Business & Economy, Companies ...

Published on March 2, 2023 - 15:23 GMT

Karen Magnani Promoted to SVP Strategic Partnerships at Mirriad

Powerhouse Media Sales Executive Will Lead Mirriad Partnership and Customer Success Efforts Mirriad Advertising PLC (GBX:MIRI) NEW YORK, NY, USA, March 2, 2023 /⁨EINPresswire.com⁩/ -- Mirriad, the leading in-content advertising company and 2022 …

Distribution channels: Media, Advertising & PR, Movie Industry ...

Published on February 27, 2023 - 23:20 GMT

ClearPier Acquires Hang My Ads for $35M, Further Strengthening its Performance Mobile Offering

TORONTO, ONTARIO, CANADA, February 27, 2023 /⁨EINPresswire.com⁩/ -- ClearPier (https://clearpier.com/), one of Canada’s largest performance advertising technology companies, is acquiring Hang My Ads for $35M in cash, shares and earnouts. Hang My Ads, a …

Distribution channels: Business & Economy, Companies ...

Published on February 22, 2023 - 15:01 GMT

Super Bowl Ads Skew More Black, Asian, and Female Than Ads Overall: Study

Extreme Reach analyzed four years of Super Bowl ads, 2020-2023, and compared them to overall ad creative diversity benchmarks NEW YORK, NY, UNITED STATES, February 22, 2023 /⁨EINPresswire.com⁩/ -- The TV and streaming ads that ran during Super Bowl LVII …

Distribution channels: Consumer Goods, Culture, Society & Lifestyle ...

Published on February 22, 2023 - 12:00 GMT

Phrase Sets New Standard in Localization With Wave of Releases Including Phrase Orchestrator and New Phrase Analytics

Latest launches from Phrase are set to dramatically change the localization landscape BOSTON, MASS, UNITED STATES, February 22, 2023 /⁨EINPresswire.com⁩/ -- Phrase, the global leader in cloud-based localization technology, has announced a number of new …

Distribution channels: Companies, IT Industry ...

Published on February 21, 2023 - 14:30 GMT

Audigent Chief Commercial Officer Jake Abraham Joins Prebid.org Board of Directors

Audigent’s publisher business lead will play role in evolving the open-source monetization tools for the programmatic ad industry NEW YORK, NEW YORK, UNITED STATES, February 21, 2023 /⁨EINPresswire.com⁩/ -- Audigent, the leading data identity, curation, …

Distribution channels: Media, Advertising & PR ...

Published on February 16, 2023 - 12:43 GMT

Phrase Welcomes Data Technology and Product Industry Executive Simone Bohnenberger-Rich, PhD as Chief Product Officer

BOSTON, MASSACHUSETTS, UNITED STATES, February 16, 2023 /⁨EINPresswire.com⁩/ -- Phrase, the global leader in cloud-based localization technology, has appointed Simone Bohnenberger-Rich, PhD as Chief Product Officer, further expanding its worldwide …

Distribution channels: Business & Economy, Companies ...

Published on February 14, 2023 - 15:03 GMT

Demand Partners More Likely to Pay Late as Trend Spikes to 65%, According to OAREX

OAREX released its H2 2022 Payments Study, which revealed that digital ad publishers are paying later, extending the payment gap CLEVELAND, OHIO, USA, February 14, 2023 /⁨EINPresswire.com⁩/ -- OAREX, the provider of fast and flexible funding for digital …

Distribution channels: Banking, Finance & Investment Industry, Business & Economy ...

Published on February 7, 2023 - 13:00 GMT

Vince Amalfi Joins Mirriad as VP Sales & Brand Partnerships

Veteran TV, Digital, and Media Sales Leader to Drive In-Content Advertising Growth Mirriad Advertising PLC (GBX:MIRI) NEW YORK, NY, USA, February 7, 2023 /⁨EINPresswire.com⁩/ -- Mirriad, the leading in-content advertising company and 2022 AdExchanger …

Distribution channels: Culture, Society & Lifestyle, IT Industry ...

Published on February 1, 2023 - 16:53 GMT

Bombora Wins Three “Best of 2023” Intent-Data Software Awards From TrustRadius

B2B data company commended for Best Feature Set in the Intent Data category, Best Relationship, and Best Value for Price NEW YORK, NY, UNITED STATES, February 1, 2023 /⁨EINPresswire.com⁩/ -- Bombora, the leading provider of B2B Intent data solutions, has …

Distribution channels: Business & Economy, IT Industry ...