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Published on August 27, 2024 - 12:45 GMT

MRI-Simmons Selected as Core Insights Partner by AMIN

Consumer insights leader chosen for its comprehensive and accurate data assets NEW YORK, NY, UNITED STATES, August 27, 2024 /⁨EINPresswire.com⁩/ -- MRI-Simmons, the leading provider of insights on the American consumer, today announced its selection as …

Distribution channels: Business & Economy, Media, Advertising & PR ...

Published on January 9, 2024 - 13:45 GMT

MRI-Simmons & Deep Labs Partner to Offer ‘Always-On’ Data Enrichment Solution for the Payment Industry

Innovative solution leverages generative AI to map payment transaction data to privacy-compliant and nationally representative consumer insights. NEW YORK, NY, UNITED STATES, January 9, 2024 /⁨EINPresswire.com⁩/ -- MRI-Simmons, the leading provider of …

Distribution channels: Banking, Finance & Investment Industry, Business & Economy ...

Published on November 16, 2023 - 13:45 GMT

A supercharged industry is losing spark – mass EV appeal drops, but lux buyers still interested – GfK AutoMobility™

NEW YORK, NY, UNITED STATES, November 16, 2023 /⁨EINPresswire.com⁩/ -- Environmental appeal ‘not enough’ to convert non-luxury buyers to EVs While interest in electric vehicles (EVs) may have dipped for some consumers, luxury buyers are still a bright …

Distribution channels: Automotive Industry, Business & Economy ...

Published on November 13, 2023 - 15:30 GMT

Inflation is both a barrier and a catalyst to going ‘green’ in the US – New findings from GfK Consumer Life

NEW YORK, NY, UNITED STATES, November 13, 2023 /⁨EINPresswire.com⁩/ -- Recently, a range of societal issues have propelled to the forefront of consumers’ minds, but one thing remains a clear influence over spending behavior: sustainability. In the …

Distribution channels: Consumer Goods, Culture, Society & Lifestyle ...

Published on October 23, 2023 - 13:00 GMT

GfK celebrates 50 years of Consumer Life business in the U.S.

NY, NEW YORK, UNITED STATES, October 23, 2023 /⁨EINPresswire.com⁩/ -- It’s still the economy, stupid”: U.S. consumers’ #1 worry is the same as it was 50 years ago, but areas of life satisfaction and consumption have evolved with the times. GfK’s …

Distribution channels: Business & Economy, Consumer Goods ...

Published on October 2, 2023 - 13:00 GMT

CMOs Defy the Odds: Many report optimism, smooth budgeting and real-time insights in new GfK study

NY, NY, UNITED STATES, October 2, 2023 /⁨EINPresswire.com⁩/ -- Despite chronic crises, marketing executives are looking positive into the future: They feel confident about what is to come, tend to invest in long-term brand building activities, and have few …

Distribution channels: Automotive Industry, Business & Economy ...

Published on August 8, 2023 - 13:00 GMT

Meta & GfK Partner to Provide Brand Lift Campaign Measurement Solutions

Campaign Amplifier gives marketers a richer understanding of advertising effectiveness on Meta social media platforms NEW YORK, NY, UNITED STATES, August 8, 2023 /⁨EINPresswire.com⁩/ -- At a time when marketers are feeling increasing pressure to measure …

Distribution channels: Consumer Goods, Media, Advertising & PR ...

Published on July 6, 2023 - 12:00 GMT

MRI-Simmons Enhances Insights Platform, Relaunches as ‘Catalyst’

NEW YORK, NY, UNITED STATES, July 6, 2023 /⁨EINPresswire.com⁩/ -- MRI-Simmons, the leading provider of insights on the American consumer, today announced the launch of Catalyst, a consumer insights and activation engine that informs marketing strategy and …

Distribution channels: Consumer Goods, Media, Advertising & PR ...

Published on May 9, 2023 - 12:45 GMT

MRC grants continuation of accreditation to MRI-Simmons USA; awards new accreditation to Insights Platform

NEW YORK, NY, UNITED STATES, May 9, 2023 /⁨EINPresswire.com⁩/ -- MRI-Simmons, the leading provider of insights on the American consumer, today announced that the Media Rating Council (MRC) Board of Directors has voted in favor of granting continued …

Distribution channels: Consumer Goods, Media, Advertising & PR ...

Published on April 12, 2023 - 14:30 GMT

Insights leader Coen joins GfK Commercial team with expertise in driving growth for global brands

Has guided engagements with Fortune 500 clients in CPG, QSR NEW YORK, NY, UNITED STATES, April 12, 2023 /⁨EINPresswire.com⁩/ -- GfK continues to grow its Commercial team in the US, with veteran account leader Jeremy Coen joining as Midwest liaison for CPG …

Distribution channels: Consumer Goods, Media, Advertising & PR ...