March 23, 2011 General Mills Corporate Communications New website, CSR report unveiled The latest Corporate Social Responsibility (CSR) report and summary from General Mills – including a new website and more videos – was formally released today. The 86- …
Send a 'Cheer' to U.S. military families October 25, 2011 General Mills Corporate Communications Cheerios is lifting the spirits of U.S. military families and donating to the United Service Organizations (USO) by encouraging everyone to send a …
Feb. 2, 2011 General Mills Corporate Communications It's a super day for food, too Just when you thought your New Year's diet was safe, one of the premier food events of the year appears: the biggest professional football game of the year. …
Feb. 4, 2011 General Mills Corporate Communications What's up front should help consumers make better choices A new front-of-package U.S. labeling initiative that General Mills is strongly supporting, “Nutrition Keys,” is a set of icons designed to …
Feb. 10, 2011 General Mills Corporate Communications Green Giant: Creating a ‘natural’ splash - in the snow Green Giant is taking its decades-long commitment to sustainability public in a big way – with natural, outdoor advertising displays in four major …
Feb. 11, 2011 General Mills Corporate Communications Fighting the ravages of hunger through Project Peanut Butter On a frigid Saturday morning in January 2010, 36 General Mills scientists, engineers and retired technologists met in Minneapolis to hear …
Feb. 15, 2011 General Mills Corporate Communications Generating enthusiasm for family fitness Generating enthusiasm for fitness isn’t always easy, but a team of General Mills employees recently proved it can be done. The team, working with staff at …
Feb. 18, 2011 General Mills Corporate Communications From the General Mills Archives: Cakes for campers Baking a cake on a campfire isn’t easy. But 30 years ago, 800 Boy Scouts proved it could be done. Back in 1972, when Scoutmaster Bob Johnson was …
Feb. 25, 2011 General Mills Corporate Communications Donation highlights value of whole grain As part of its effort to challenge Americans to increase their whole grain consumption, General Mills is donating 1 million servings of whole grain cereal. …
It's a bird! It's a plane! It's DC Comics inside Big G cereals October 26, 2011 General Mills Corporate Communications Never underestimate the power of DC Comics Super Heroes. Since retailers learned that four custom editions of comic books …
Jan. 18, 2011 General Mills Corporate Communications New cereal, yogurt, meal entries could fill a grocery basket General Mills is offering consumers a basketful of cereal and yogurt choices, and a new option for meals on the go. Old El Paso Tortilla …
71-year-old whose home was destroyed by tornado gets 'Extreme Makeover' October 27, 2011 General Mills Corporate Communications A General Mills retiree and his family were among seven fortunate Joplin, Mo., families who stood in the street this …
Helping honeybees make a comeback November 01, 2011 General Mills Corporate Communications Most of us don’t give much thought to bees. But startling declines in the nation’s bee populations suggest that we should start paying more attention to these …
Jan. 21, 2011 General Mills Corporate Communications Nature Valley works to restore rainforest To help restore watershed rainforests near Manila and protect against climate change, Nature Valley employees, with the support of the Philippine Department of …
Promoting diabetes awareness in diverse communities November 08, 2011 General Mills Corporate Communications As part of National Diabetes Awareness Month, General Mills is reaching out to diverse communities throughout the United States in an effort to …
Veterans Day: The Cold War warriors among us November 11, 2011 General Mills Corporate Communications Rick Eckstein, hatless in the back row at a submarine base in Nerpich’ya, Russia, in April of 1996. This is a group photo of the Russian and American …
Jan. 20, 2011 General Mills Corporate Communications Fortune bumps General Mills up the list of top 100 companies Matching its highest ranking, General Mills has again landed on Fortune magazine's annual list of the "100 Best Companies to Work …
'Big Red' stays ahead of the times November 22, 2011 General Mills Corporate Communications In the Betty Crocker Kitchens outside of Minneapolis, Minn., where two stories of wall-to-wall windows brighten marbled countertops and an oven is never …
G-WIN Digital looking for Shazam-like ideas December 06, 2011 General Mills Corporate Communications A new 15-second Pillsbury Crescents commercial airing nationally in the U.S. this holiday season is just the latest example of how General Mills has …
A holiday video stars the Pillsbury Doughboy and you December 13, 2011 General Mills Corporate Communications The folks at Pillsbury work hard to help consumers with ideas on food and entertaining, particularly during the holidays. They also like to have a …
