KDG, creator of ReachBright, has helped dozens of higher education institutions maximize alumni engagement and prospective student marketing.

ALLENTOWN, PENNSYLVANIA, USA, September 6, 2016 /EINPresswire.com/ -- Technology provider KDG has revealed a powerful new tool to help colleges and universities to better serve prospective applicants, students, and alumni.

The data management technology, known as ReachBrightTM, enables institutions of higher learning to reduce cost while increasing their engagement of prospective students, current students, and alumni.

“We knew that many of our education clients were behind the times in using big data,” said Kyle David, CEO of KDG. “What we didn't know is how quickly they would pick it up and make it part of their DNA. We've been really pleased with how data literate our clients have become when it comes to admissions, engagement, and development, and we believe ReachBright will greatly assist them in those areas.”

The ReachBright project, which was in development for over a year, will replace another KDG innovation: Intelligent Mail.

KDG has provided the technology needs of colleges and universities for more than 15 years, including higher education website design, crowdfunding, enrollment management, and alumni engagement.

About KDG: KDG (formerly The Kyle David Group) is a leading provider of web development for higher education. With over 15 years of experience in using technology to help education clients to improve enrollment, campus climate, and alumni participation, KDG has developed a reputation for being able to see and respond proactively to changing markets. Most recently, KDG won wide acclaim for developing unique and engaging inbound marketing for higher education crowdfunding campaigns. Learn more at www.kyledavidgroup.com.

Kyle Huff David
The Kyle David Group, LLC
6105333489
email us here

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