“Soon you will see the bottle which brings enjoyment the world over!”, heralded a series of 1950 Baghdad newspaper ads. Most of the ads featured the famous Coke bottle as a centerpiece to drum up interest and demand while announcing that “Delicious and …
Meet Jaanus Pauts, public affairs and communications manager at Coca-Cola Baltics. When he’s not in the office in Estonia, Jaanus pushes himself to the limit in judo, running and skiing. We caught up with Jaanus to hear more about his latest sporting …
The city known for its stars will shine even brighter this summer when Los Angeles welcomes 7,000 inspirational athletes from 177 countries to the 2015 Special Olympics World Summer Games. The year’s largest sports and humanitarian event in the world and …
Earlier this year, The Coca-Cola Company released a pair of in-depth studies examining potential human rights impacts throughout its sugar supply chain in Colombia and Guatemala. This intensive, third-party research, which included sugar mill visits and …
Whilst often under-reported, my experience is that big brands can connect with consumers in significant ways through CSR and community initiatives. I know many of the marketers out there will think that CSR has no impact on the bottom line and is more …
Springtime in Atlanta means festivals, outdoor dining, and afternoons in the park. Overall, the city starts to buzz as temperatures warms up. Springtime also starts to buzz as members of The Atlanta Chapter of The Coca-Cola Collectors Club gear up to …
If you had trouble finding a Coke with your name on it last summer, your luck’s about to change. The “Share a Coke” campaign, which helped fuel revenue and volume growth in 2014, is returning to the U.S. this week with more names, more packages and more …
Coca-Cola Extends Investment to US$65 Million in Safe Water Access Programs Benefitting 6 Million People by 2020; On Track To Achieve Original Goal of 2 Million People by 2015 DAEGU, April 14, 2015 – Today at the 7th World Water Forum, Ahmet Bozer, …
Stylish Sustainability Initiative Launches Tonight in New York City; W Hotel Guest Rooms around the World to Have Sheets and Bedside Chargers Made In Part with Recycled Plastic Bottles NEW YORK, April 13, 2015 – W Hotels Worldwide, part of Starwood Hotels …
Lord Byron wrote prophetically in Don Juan that “Till taught by pain, men really know not what good water’s worth.” Nearly 200 years after Lord Byron, we still have not learned how to value water. Poor water management and governance have been endemic in …
In this life, we all have many things that we wish to accomplish at work. Whether it’s figuring out that tough political situation in order to get a promotion, or needing a pep talk before a big presentation, there are hurdles to overcome to make …
Like many of us, Thomas Fien values his free time away. And after working for more than 20 years as a software development consultant, the 52-year-old San Francisco resident wanted to find a way to spend more time pursuing his passions for spearfishing, …
If you can’t make it to Augusta National Golf Club for The Masters, consider paying a visit to Atlanta’s Emory University for an immersive exhibition on the life, career and legacy of legendary golfer Bobby Jones, who co-founded the iconic tournament’s …
In the Philippines, March is National Women’s Month. It’s a perfect time to reflect on the accomplishments of Filipina women, but also to renew and strengthen the ongoing work to empower women across the country. Through the collaborative efforts of …
You've heard the buzz: Millennials are job-hopping slackers, with eyes continually glued to their mobile phones lest they miss a text from the person sitting right across from them. But it's a false picture, according to a new Bentley University …
Coca-Cola is unveiling an exciting new partnership with renowned photographer and creative visionary David LaChapelle to celebrate the 100th anniversary of the Coca-Cola bottle. As creative director for the centenary celebrations in Northwest Europe and …
All eyes will be on England and Wales this fall as the best wingers, props, halves and locks hit the pitch for Rugby World Cup 2015. Once again, Coca-Cola will play a major role in quenching the collective thirst of players and fans. Coca-Cola was named …
For movie lovers, there’s nothing sadder than an old, abandoned theater – and nothing as glorious as a fabulously restored one. Decades ago, every town had at least one beautiful movie palace. But they gradually gave way to multiplexes and the convenience …
COMPANY PROVIDES IN-KIND DONATION OF BEVERAGE REFRESHMENTS WASHINGTON (APRIL 2, 2015) The Coca-Cola Company and The Coca-Cola Foundation announced today that they will contribute to the National Park Foundation, the official charity of America’s national …
The #WishUponACoke campaign in the Middle East continues to surprise and delight homesick ex-pats to provide for family members back home. In a new viral film, special booths activated by Coca-Cola bottle caps invite hardworking ex-pats in Dubai – many of …
