Published on
April 23, 2026
- 13:26 GMT
Nano Influencers Drive 18× More TikTok Reach Per Follower Than Macro Accounts, New Data Shows
New data from 549 TikTok campaigns shows nano influencers outperform macro on reach efficiency by 18×. Brands choosing macro are paying an increasing penalty BERLIN, GERMANY, April 23, 2026 /EINPresswire.com/ -- If you have ever worked with a large …
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Business & Economy, Media, Advertising & PR
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