Atlanta’s Ukulele Rock Legends Winchester 7 & The Runners Electrify their Sound with a Conceptual Deep-Dive into A.I.
Releasing May 3rd, ‘The Waking Giant’ is the unsettling title of the brand-new album from Atlanta indie rockers Winchester 7 & The Runners.
Nine tracks in total make up ‘The Waking Giant’, an album that relays the story of a savvy tech investor aspiring to create an AI-driven world in which the retired, the wealthy, and doomsday preppers alike can immerse themselves.
Each song features the perspective of some new character considering the possibilities of living in such a place - their body safe and quiet in one setting, their mind enlightened and electrified by all that Artificial Intelligence and Virtual Reality have to offer.
Featuring quirky pop-rock hits and more deeply evocative reflections of heartbreak and longing, the album somehow proves both scientifically fantastical and profoundly human. ‘Scared Of Changing’ was inspired during a distinctly tumultuous period for the band’s lead Winchester, and the track ‘Dissociation’ even welcomes a twist in direction by exploring the perspective of the A.I. itself.
As ever, Winchester 7 & The Runners drive with passion and powerful songwriting. Catchy anthems and heartfelt, stripped back alternatives combined make ‘The Waking Giant’ perhaps their most ambitious and engaging album yet.
Conceptual purpose, eerie contemporary relevance, and with each revisit some new detail, scene or idea reaching out for your attention. ‘The Waking Giant’ is a fascinating and wholly entertaining listen, from a band who’ve carved out a lane entirely of their own.
Check out the new album via Spotify, Apple Music, or BandCamp; as well as on other streaming platforms.
Beyond the Dome Publishing
info@winchester7andtherunners.com
Winchester 7
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