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Fact Sheet: Spring 2011 New Products

Over the past 40 years, Starbucks has exemplified the coffeehouse culture changing the way people experience coffee – fostering an emotional connection from farm to cup. This spring, Starbucks pays tribute to connections that have been formed over the past four decades and looks forward to inspiring new ones.

To celebrate Starbucks 40th Anniversary, we are introducing four new offerings as a testament to the core of what we do best – premium handcrafted espresso and exceptional coffee and food offerings worthy of sharing. On March 8, 2011, Cocoa Cappuccino, Starbucks Petites, Starbucks Tribute Blend™ and Starbucks VIA® Ready Brew™ Tribute Blend™ will be available in participating stores globally, inspiring the next generation of world-wide connections.

Cocoa Cappuccino
This artfully prepared handcrafted delicacy illustrates Starbucks commitment to making certain that each cup and every moment is perfect. Enjoyed hot or over ice, Cocoa Cappuccino features fresh, caramelly espresso, bittersweet mocha sauce, steamed milk and a thick layer of silky foam, offering the perfect balance between the bold flavor of espresso and the rich sweetness of mocha.

2% Milk: 150 calories, 4.5g fat, 7g protein, 20% calcium; 
Nonfat Milk: 120 calories, 1.5g fat, 7g protein, 20% calcium*


*All nutritional information is based on a Tall beverage (12 fl oz / 355 ml)

Starbucks Petites
These eight delicious and cravable petite sweets are perfectly sized for a well-deserved afternoon treat. Starbucks Petites are made with only premium ingredients to offer the perfect amount of decadence. Each petite is under 200 calories, so you can still feel good about treating yourself.

US (48) Price: $1.50 each, 2 for $2.50 (50¢ discount), 6 for $7.50 ($1.50 discount)
HI & AK Price: $1.95 each, 2 for $2.95 (95¢ discount), 6 for $8.95 ($2.75 discount)


Cake Pops
The perfect twist on a childhood favorite, Cake Pops are a portable combination of cake and icing, double dipped in premium chocolate. Available in three playful, yet sophisticated, flavors.
Birthday (170 cal) – Vanilla cake and icing, dipped in pink chocolate and fun white sprinkles.
Rocky Road (180 cal) – Chocolate cake and icing dipped in dark chocolate, rolled in mini marshmallows and roasted almonds.
Tiramisu (170 cal) – Vanilla cake and Starbucks® coffee icing, dipped in mocha chocolate and topped with a chocolate coffee bean.

Whoopie Pie
Rich frosting sandwiched between fluffy cake pieces.
Red Velvet (170 cal) – Delicious cream cheese frosting sandwiched between two small red velvet cake pieces.
 
 
 
 
 
 
Mini Cupcakes
Our treat-sized take on the original comfort food, available in two varieties.
Carrot Cake (180 cal) – Spiced carrot cake topped with cream cheese frosting and sprinkled with cake crumbs and carrot bits.
Peanut Butter (170 cal) – Chocolate cupcake with peanut butter frosting topped with a mini peanut butter cup.

 
 
Sweet Squares
Traditional bar cookies in two deliciously sweet, but guilt-free options.
Lemon (120 cal) – Bright, citrusy lemon curd on top of buttery shortbread, drizzled with sweet white chocolate.
Salty Caramel (190 cal) – Salted caramel and chocolate filling with a layer of crisp pretzels and pecans on top of a butter shortbread crust.

 

Starbucks Tribute Blend™ and Starbucks VIA® Ready Brew™  Starbucks Tribute Blend™
As a tribute to customers, partners and the accomplishments of coffee farmers and roasters over the past 40 years, we developed Starbucks Tribute Blend™, an unexpected blend of four different beans – aged Sumatra, sun?dried Ethiopia, Papua New Guinea, and Colombia. In this special blend, coffees from three coffee growing regions are present and for the first time, using three different coffee processing methods. The beans were combined after roasting to capture the best flavor notes from each variety.

The spice and earthiness of aged Sumatra and berry and dark cherry notes of sun-dried Ethiopia perfectly complement the nutty and balanced flavors of Papua New Guinea and Columbia beans. With a unique complexity achieved only by artful blending, Tribute Blend™ is a perfect pairing for both sweet and spicy treats.

Also available as Starbucks VIA® Ready Brew™ for Starbucks Tribute Blend™ in an instant.

Price: Tribute Blend 1lb: $13.95 US/$17.95 CAN, Tribute Blend 8oz: $7.45 US/$9.45 CAN, Tribute Blend 1lb coffee + canister bundle: $19.90 US/$24.90 CAN, Starbucks VIA® Ready Brew™  Starbucks Tribute Blend™ 12-count: $10.95 US / $12.95 CAN

Starbucks Tribute Blend™ combines Aged Sumatra that is semi-washed and aged, Sun-dried Ethiopian coffee that is naturally processed, and washed coffees from Papua New Guinea and Colombia.
 
For More Information
If you have questions or need more information, you may contact us at (206) 318-7100 or press@starbucks.com.
© 2011 Starbucks Coffee Company. All rights reserved.

 


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