Jul 8, 2010 (PRN): BuzzCity, one of the worlds’s leading mobile advertising networks with over 2500 publishers across the globe today announced a partnership with MediaMind, the leading provider of campaign management and agency ad-serving solutions. The partnership integrates Buzzcity’s Mobile Internet Advertising into MediaMind’s Channel Connect for Mobile.

Through the partnership, customers can use MediaMind’s interface to serve mobile ads to multiple mobile publishers and gain real-time visibility for advertisers and agencies. Channel Connect for Mobile’s powerful capabilities, coupled with BuzzCity’s features, provide agencies with enhanced reporting for unique users making it easier for them to view mobile and internet advertising placements. This would in turn enable them to prepare better integrated mobile and internet advertising campaigns giving advertisers more reach and depth.

“Accountability of mobile campaigns is becoming increasingly important to advertisers,” said Jordan Khoo, Regional Director, APAC. “MediaMind’s integration with BuzzCity provides agencies with unprecedented capabilities that bring reach and frequency into the mobile environment.”

“We observe an increasing trend in the amount of users surfing on mobile web. APAC alone was responsible for over three billion impressions in May 2010 and this has been a growing trend for the past six months. This partnership will allow users of MediaMind to confidently target potential mobile users via BuzzCity,” said Delynn Ho, Vice President, Sales.

For additional information on accurate campaign management for online and mobile, visit http://www.mediamind.com.

About BuzzCity

BuzzCity is a mobile media company offering brand owners and agencies access to a global advertising network on the mobile internet. The network is made up of publishers from across the world and BuzzCity’s own mobile media properties. As a leading international player, BuzzCity has developed in-depth knowledge of the mobile consumer and provides marketers with clear opportunities to reach this audience via its advertising and publisher programmes.

Additional information can be found at http://www.buzzcity.com. [Wired by: PressReleaseNetwork.com]

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