December 14, 2009 (FinancialWire) — Global supply chain optimization provider, Manhattan Associates, Inc. (NASDAQ: MANH), said MandMDirect.com, one of the UK’s leading fashion, lifestyle and sports e-tailers, has successfully deployed Manhattan’s Warehouse Management solution at its distribution center in Hereford, U.K.

This has resulted in improved stock management and accuracy, less paperwork and, for the first time in the business’s 22 year history, the completion of Christmas stock preparation ahead of schedule.

MandMDirect.com launched as a call center business, but has evolved into an online retailer as internet shopping has gained in popularity. The company relocated its DC last year and tripled the capacity to 290,000 square feet as part of a two-phase upgrade. The subsequent system deployment enabled MandMDirect.com to transition its fulfilment processes and fully utilize the barcodes on inventory via radio frequency, ultimately driving both improved productivity and real time visibility.

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