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Jumei Reports Unaudited First Half 2017 Financial Results

BEIJING, Dec. 29, 2017 (GLOBE NEWSWIRE) -- Jumei International Holding Limited (NYSE:JMEI) ("Jumei" or the "Company"), China's leading online retailer of beauty products, today reported its unaudited financial results for the six months ended June 30, 2017.

First Half 2017 Highlights

  • Total net revenues for the first half of 2017 were RMB3.2 billion (US[1] $466.2 million), a 9.2% decrease from the same period of 2016, primarily due to a 2.8% year-over-year decrease in total orders[2], partially offset by a 3.1% year-over-year increase in the number of active customers[3].
  • Total net GMV [4] was RMB3.6 billion (US$537.0 million), an 8.5% decrease year-over-year, which is primarily due to a decrease in sales from merchandise sales.
  • Gross profit as a percentage of net revenues decreased to 23.8% from 27.9% in the same period of 2016. The decrease was primarily due to the increase in sale tax under the regulation of import tax on consumer goods imported through cross-border e-commerce platforms. Gross profit as a percentage of total net GMV decreased to 20.7% from 24.4% in the same period of 2016.
  • Net income attributable to Jumei's ordinary shareholders was RMB101.9 million (US$15.0 million), compared with net income attributable to Jumei's ordinary shareholders of RMB141.2 million in the same period of 2016. Net margin attributable to Jumei's ordinary shareholders was 3.2%, compared with 4.1% in the same period of 2016.
  • Non-GAAP net income attributable to Jumei's ordinary shareholders[5] was RMB115.2 million (US$17.0 million), compared with non-GAAP net income attributable to Jumei's ordinary shareholders of RMB163.6 million in the same period of 2016. Non-GAAP net margin attributable to Jumei's ordinary shareholders[5] was 3.6%, compared with 4.7% in the same period of 2016.
     
[1]   The U.S. dollar (USD) amounts disclosed in this press release, except for those transaction amounts that were actually settled in U.S. dollars, are presented solely for the convenience of the reader. The conversion of Renminbi (RMB) into USD in this press release is based on Federal Reserve exchange rate as of June 30, 2017, which was RMB6.7793 to USD1.00. The percentages stated in this press release are calculated based on the RMB amounts;
[2]   "Total orders" means the total number of orders placed during a period, excluding rejected or returned orders;
[3]   "Active customer" means a customer that made at least one purchase during a specified period;
[4]   "Net GMV" means the sum of (i) net revenues generated from merchandise sales, and (ii) net revenues generated from marketplace services plus corresponding payables to third-party merchants;
[5]   "Non-GAAP net income attributable to Jumei's ordinary shareholders" is a non-GAAP financial measure defined as net income attributable to Jumei's ordinary shareholders excluding share-based compensation expenses. "Non-GAAP net margin attributable to Jumei's ordinary shareholders" is a non-GAAP financial measure defined as Non-GAAP net income or loss attributable to Jumei's ordinary shareholders as a percentage of total net revenues. See "Use of Non-GAAP Financial Measures" and "Unaudited Reconciliation of GAAP and Non-GAAP Results".
     

Unaudited First Half 2017 Financial Results

Total net revenues were RMB3.2 billion (US$466.2 million), a decrease of 9.2% from RMB3.5 billion during the same period last year. The decrease was primarily attributable to decrease in the number of total orders. The number of total orders decreased by 2.8% to approximately 34.7 million from 35.7 million in the same period of 2016. The number of active customers increased by 3.1% to approximately 10.1 million from approximately 9.8 million in the same period of 2016.

Gross profit was RMB752.4 million (US$111.0 million), compared with RMB971.4 million in the first half year of 2016. Gross profit as a percentage of net revenues decreased to 23.8% from 27.9% in the same period of 2016. The decrease was primarily due to the increase in sale tax under the regulation of import tax on consumer goods imported through cross-border e-commerce platforms. Gross profit as a percentage of net GMV decreased to 20.7% from 24.4% in the same period of 2016. Gross profit from merchandise sales as a percentage of net GMV of merchandise sales decreased to 24.4% from 28.4% in the same period of 2016.

Total operating expenses were RMB634.6 million (US$93.6 million), a decrease of 25.5% from RMB852.2 million in the first half year of 2016. Operating expenses as a percentage of total net GMV decreased to 17.4% from 21.4% in the same period of 2016.

  • Fulfillment expenses were RMB315.0 million (US$46.5 million), a decrease of 28.4% from RMB439.8 million in the same period of 2016. The decrease was primarily due to the combined effect of the increase of efficiency in orders processing and the decrease in the number of orders. Fulfillment expenses as a percentage of total net GMV decreased to 8.7% from 11.1% in the same period of 2016.
  • Marketing expenses were RMB153.8 million (US$22.7 million), a decrease of 30.2% from RMB220.5 million in the same period of 2016. The decrease was primarily due to a decrease in use of live streaming promotional videos and a decrease in traditional advertising. Marketing expenses as a percentage of total net GMV was 4.2%, compared with 5.5% in the same period of 2016.
  • Technology and content expenses were RMB91.4 million (US$13.5 million), a decrease of 3.9% from RMB95.1 million in the same period of 2016. Technology and content expenses as a percentage of total net GMV slightly increased to 2.5% from 2.4% in the same period of 2016. The decrease was mainly due to a decrease of server rental which were replaced by self-owned servers in order to build up new network infrastructure to enhance efficiency and scalability.
  • General and administrative expenses were RMB74.3 million (US$11.0 million), a decrease of 23.3% from RMB96.9 million in the same period of 2016. General and administrative expenses as a percentage of total net GMV decreased to 2.0% from 2.4% in the same period of 2016. The decrease was primarily attributed to greater efficiency in general and administrative efforts.

Income from operations was RMB117.9 million (US$17.4 million), compared with income from operations of RMB119.2 million in the same period of 2016.

Non-GAAP income from operations, which excludes RMB13.3 million (US$2.0 million) in share-based compensation expenses, was RMB131.1 million (US$19.3 million), compared with non-GAAP income from operations of RMB141.6 million in the same period of 2016.

Net income attributable to Jumei's ordinary shareholders was RMB101.9 million (US$15.0 million), compared with net income attributable to Jumei's ordinary shareholders of RMB141.2 million in the same period of 2016. Net margin attributable to Jumei's ordinary shareholders decreased to 3.2% from 4.1% in the same period of 2016. Net income per basic and diluted ADS were RMB0.68 (US$0.10) and RMB0.68 (US$0.10), respectively, compared with net income per basic and diluted ADS RMB0.95 and RMB0.94, respectively, for the same period of 2016.

Non-GAAP net income attributable to Jumei's ordinary shareholders, which excludes share-based compensation expenses, was RMB115.2 million (US$17.0 million), compared with non-GAAP net income attributable to Jumei's ordinary shareholders RMB163.6 million in the same period of 2016. Non-GAAP net margin attributable to Jumei's ordinary shareholders decreased to 3.6% from 4.7% in the same period of 2016. Non-GAAP net income per basic and diluted ADS were RMB0.77 (US$0.11) and RMB0.77 (US$0.11), respectively, compared with non-GAAP net income per basic and diluted ADS of RMB1.10 and RMB1.09, respectively, in the same period of 2016.

Balance Sheet

As of June 30, 2017, the Company had cash and cash equivalents of RMB2.0 billion (US$296.7 million), and short-term investments of RMB906.7 million (US$133.7 million).

Use of Non-GAAP Financial Measures

To supplement the consolidated financial statements presented in accordance with the United States Generally Accepted Accounting Principles ("GAAP"), Jumei uses non-GAAP income from operations, non-GAAP net income attributable to Jumei's ordinary shareholders, non-GAAP net margin attributable to Jumei's ordinary shareholders and non-GAAP net income per ADS attributable to Jumei's ordinary shareholders, by excluding share-based compensation expenses from operating profit and net income attributable to the Company's shareholders, respectively. The Company believes these non-GAAP financial measures are important to help investors understand Jumei's operating and financial performance, compare business trends among different reporting periods on a consistent basis and assess Jumei's core operating results, as they exclude certain expenses that are not expected to result in cash payments. The use of the above non-GAAP financial measures has certain limitations. Share-based compensation expenses have been and will continue to be incurred in the future and are not reflected in the presentation of the non-GAAP financial measures, but should be considered in the overall evaluation of Jumei's results. The Company compensates for these limitations by providing the relevant disclosure of its share-based compensation expenses in the reconciliations to the most directly comparable GAAP financial measures, which should be considered when evaluating Jumei's performance. These non-GAAP financial measures should be considered in addition to financial measures prepared in accordance with GAAP, but should not be considered a substitute for, or superior to, financial measures prepared in accordance with GAAP. Reconciliation of each of these non-GAAP financial measures to the most directly comparable GAAP financial measure is set forth at the end of this release.

About Jumei International Holding Limited

Jumei (NYSE:JMEI) is China's leading online retailer of beauty products. Jumei's internet platform is a trusted destination for consumers to discover and purchase branded beauty products, baby, children and maternity products, light luxury products, health supplements and other products through the Company's jumei.com and jumeiglobal.com websites and mobile application. Leveraging its deep understanding of customer needs and preferences, as well as its strong merchandizing capabilities, Jumei has adopted multiple effective sales formats to encourage product purchases on its platform, including curated sales, online shopping mall and flash sales. More information about Jumei can be found at http://ir.jumei.com.

Safe Harbor Statement

Any forward-looking statements contained in this announcement are made under the "safe harbor" provisions of the U.S. Private Securities Litigation Reform Act of 1995. Forward-looking statements can be identified by terminology such as "will," "expects," "anticipates," "future," "intends," "plans," "believes," "estimates" and similar statements. Jumei may also make written or oral forward-looking statements in its reports to the U.S. Securities and Exchange Commission ("SEC") on Forms 20-F and 6-K, in its annual report to shareholders, in press releases and other written materials and in oral statements made by its officers, directors or employees to third parties. Statements that are not historical facts, including statements about Jumei's beliefs and expectations, are forward-looking statements. Forward-looking statements involve inherent risks and uncertainties. A number of factors could cause actual results to differ materially from those contained in any forward-looking statement. Further information regarding such risks and uncertainties is included in Jumei's filings with the SEC, including its annual report on Form 20-F. All information provided in this press release and in the attachments is as of the date of this press release, and Jumei does not undertake any obligation to update any forward-looking statement, except as required under applicable law.

/EIN News/ -- For investor and media inquiries, please contact:

Jumei International Holding Limited
Ms. Cindy Cao
Senior Reporting Manager
Phone: +86-10-5676-6824
Email: chunyanc@jumei.com

Christensen
In China
Mr. Christian Arnell
Phone: +86-10-5900-1548
E-mail: carnell@christensenir.com

In United States
Ms. Linda Bergkamp
Phone: +1-480-614-3004
Email: lbergkamp@christensenir.com

 
JUMEI INTERNATIONAL HOLDING LIMITED
UNAUDITED CONDENSED CONSOLIDATED BALANCE SHEETS 
(RMB in thousands, except share data and per share data) 
 
    December 31, 2016   June 30, 2017   June 30, 2017 
    RMB   RMB   US$
             
ASSETS            
Current assets:            
Cash and cash equivalents   2,301,471   2,011,117   296,656
Short-term investment   700,000   906,677   133,742
Accounts receivable, net   28,868   25,423   3,750
Inventories   646,116   797,161   117,587
Advances to suppliers   20,704   85,130   12,557
Prepayments and other current assets   197,867   191,462   28,242
Total current assets   3,895,026   4,016,970   592,534
Non-current assets:            
Long-term investment   515,699   537,077   79,223
Investment security   79,298   84,154   12,413
Loans receivable, net   73,330   73,330   10,817
Property, equipment and software, net   53,602   81,425   12,011
Construction in process   5,645   72,174   10,646
Land use right   82,527   81,687   12,049
Intangible assets, net   -   31,572   4,657
Goodwill   15,291   120,510   17,776
Deferred tax assets   1,327   1,327   196
Other non-current assets   24,356   17,716   2,613
Total non-current assets   851,075   1,100,972   162,401
Total assets   4,746,101   5,117,942   754,935
             
Current liabilities            
Accounts payable   605,131   653,614   96,413
Advances from customers   65,855   58,707   8,660
Tax payable   79,780   70,656   10,422
Accrued expenses and other current liabilities   105,955   167,110   24,650
Total current liabilities   856,721   950,087   140,145
             
Non-current liabilities            
Other non-current liabilities   2,248   6,214   914
Deferred tax liabilities   -   3,238   478
Total non-current liabilities   2,248   9,452   1,392
Total liabilities   858,969   959,539   141,537
             
Mezzanine Equity            
Redeemable Preferred Shares   -   159,247   23,490
Total mezzanine Equity   -   159,247   23,490
             
Shareholders' equity:            
Ordinary shares   244   244   36
Additional paid-in capital   2,921,539   2,932,357   432,546
Statutory reserves   37,806   37,806   5,577
Retained earnings   781,925   883,808   130,369
Accumulated other comprehensive income   145,618   144,941   21,380
Jumei's shareholders' equity   3,887,132   3,999,156   589,908
Total shareholders' equity   3,887,132   3,999,156   589,908
Total liabilities, mezzanine equity and shareholders’ equity   4,746,101   5,117,942   754,935
             


 
JUMEI INTERNATIONAL HOLDING LIMITED
UNAUDITED CONDENSED CONSOLIDATED STATEMENTS OF COMPREHENSIVE INCOME
(RMB in thousands, except share data and per share data)
                   
    For the six months ended
    June 30,   June 30,   June 30,
    2016   2017   2017
    RMB   RMB   US$
Net revenues:                  
Merchandise sales   3,424,130     3,088,460     455,572  
Marketplace services   57,094     71,728     10,580  
Total net revenues   3,481,224     3,160,188     466,152  
Cost of revenues   (2,509,801 )   (2,407,779 )   (355,166 )
Gross profit   971,423     752,409     110,986  
Operating expenses:                  
Fulfillment expenses   (439,758 )   (315,033 )   (46,470 )
Marketing expenses   (220,475 )   (153,837 )   (22,692 )
Technology and content expenses   (95,137 )   (91,355 )   (13,476 )
General and administrative expenses   (96,859 )   (74,334 )   (10,965 )
Total operating expenses   (852,229 )   (634,559 )   (93,603 )
Income from operations   119,194     117,850     17,383  
Other income:                  
Interest income   50,480     27,796     4,100  
Others, net   16,827     (21,529 )   (3,176 )
Income before tax   186,501     124,117     18,307  
Income tax expenses   (37,300 )   (22,234 )   (3,280 )
Net income   149,201     101,883     15,027  
Net income attributable to noncontrolling interests   (7,958 )   -     -  
Net income attributable to Jumei International Holding Limited   141,243     101,883     15,027  
Net income attributable to Jumei's ordinary shareholders   141,243     101,883     15,027  
Net income   149,201     101,883     15,027  
Fair value change – investment security, net of tax   14,102     6,814     1,005  
Foreign currency translation adjustment, net of nil tax   9,903     (7,491 )   (1,105 )
Total comprehensive income   173,206     101,206     14,927  
Comprehensive loss attributable to noncontrolling interests   (8,600 )   -     -  
Comprehensive income attributable to Jumei International Holding Limited   164,606     101,206     14,927  
Net income per share attributable to Jumei's ordinary shareholders                  
- Basic   0.95     0.68     0.1  
- Diluted   0.94     0.68     0.1  
Net income per ADS attributable to Jumei's ordinary shareholders                  
(1 ordinary share equals to 1 ADS)                   
- Basic   0.95     0.68     0.1  
- Diluted   0.94     0.68     0.1  
Weighted average shares outstanding used in computing net                  
income per share attributable to Jumei's ordinary shareholders                  
- Basic   149,340,266     149,742,862     149,742,862  
- Diluted   149,951,312     150,431,905     150,431,905  
                   
    For the six months ended
    June 30,   June 30,   June 30,
    2016   2017   2017
    RMB   RMB   US$
                   
Share-based compensation expenses included are follows:                  
Fulfillment expenses   3,710     224     33  
Marketing expenses   5,604     5,421     800  
Technology and content expenses   2,373     2,234     330  
General and administrative expenses   10,707     5,419     799  
Total   22,394     13,298     1,962  
                   


 
JUMEI INTERNATIONAL HOLDING LIMITED
UNAUDITED RECONCILIATION OF GAAP AND NON-GAAP RESULTS
(RMB in thousands, except share data and per share data)
             
    For the six months ended
    June 30,
 2016
  June 30,
2017
  June 30,
2017
    RMB   RMB   US$
             
Income from operations   119,194   117,850   17,383
Share-based compensation expenses1   22,394   13,298   1,962
Non-GAAP income from operations   141,588   131,148   19,345
             
Net income attributable to Jumei's ordinary shareholders   141,243   101,883   15,027
Share-based compensation expenses   22,394   13,298   1,962
Non-GAAP net income attributable to Jumei's ordinary shareholders   163,637   115,181   16,989
             
Non-GAAP net income per share attributable to Jumei's ordinary
  shareholders
           
- Basic   1.10   0.77   0.11
- Diluted   1.09   0.77   0.11
Non-GAAP net income per ADS attributable to Jumei's ordinary
  shareholders (1 ordinary share equals to 1 ADS)
           
- Basic   1.10   0.77   0.11
- Diluted   1.09   0.77   0.11
Weighted average shares outstanding used in computing non-GAAP
  net income per share
attributable to Jumei's ordinary shareholders
           
- Basic   149,340,266   149,742,862   149,742,862
- Diluted   149,951,312   150,431,905   150,431,905
             

__________________
1
 Share-based compensation expenses are not deductible item under PRC Enterprise Income Tax Law, hence no income tax implications.

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