US Make-Up - Market Demand, Growth, Opportunities and Analysis of Top Key Player Forecast To 2021

PUNE, INDIA, October 2, 2017 /EINPresswire.com/ -- Pune, India, 2nd October 2017: WiseGuyReports announced addition of new report, titled “Country Profile: Make-Up Sector in the US”.

Summary
Country Profile report on the Make-Up sector in the US provides insights on high growth markets to target, trends in the usage of packaging materials, category level distribution channel data and market share of brands.

Rise in purchasing power of women due to increased participation in the workforce and an inclination to look good is driving the US Make-Up sector. Of the four markets, Face Make-Up is the largest in value terms, while the Nail Make-Up market is forecast to register the fastest growth during 2016-2021. Department Stores is the leading channel for the distribution of Make-Up products in the country. Rigid Plastics is the most commonly used package material in the sector, while Glass is forecast to register the fastest growth during 2016-2021. L`Oreal S.A., Procter & Gamble, and The Estee Lauder Companies Inc. are the leading market players in the US Make-Up sector.

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What else is contained?
- Market data: Overall market value and volume data with growth analysis for 2011-2021.
- Category coverage: Value and growth analysis for Eye Make-Up, Face Make-Up, Nail Make-Up, and Lip Make-Up with inputs on individual category share within each market and the change in their market share forecast for 2016-2021
- Leading players: Market share of brands and private labels, including private label growth analysis from 2011-2016
- Distribution data: Percentage of sales within each market through distribution channels such as Hypermarkets & Supermarkets, Health & Beauty Stores, Department Stores, Drug Stores & Pharmacies, and others
- Packaging data: consumption breakdown for package materials and pack types in each market, in terms of percentage share of number of units sold. Package material data for Glass, Rigid Plastics, Paper & Board, Flexible Packaging, and others; pack type data for: Specialty Container, Tube, Jar and Tub.

Scope
- The per capita consumption of Make-Up is higher in the US compared to the global and regional levels
- The Nail Make-Up market is forecast to register the fastest growth during 2016-2021
- Department Stores is the largest distribution channel, followed by Hypermarkets & Supermarkets
- Maybelline accounts for the leading share in the US Make-Up sector
- Rigid Plastics is the most commonly used package material in the US Make-Up sector

Reasons to buy
- Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
- Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
- Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning
- Access the key and most influential consumer trends driving Make-Up consumption, and how they influence consumer behavior in the market which will help determine the best audiences to target
- Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion
- The packaging analysis report helps manufacturers, in identifying the most commonly used packaging materials in the sector
- Analysis on key macro-economic indicators such as GDP per capita, population (overall and breakdown by age), and consumer price index. It also covers a comparative analysis of political, economic, socio-demographic, and technological indicators (PEST) across 50 countries.

Table of Content: Key Points

1. Report Scope 1
2. Executive Summary 2
3. The US in the Global and Regional Context 3
3.1. The US share in the Global and North American Make-Up sectors 3
3.2. The US compared to other leading countries in North America 4
4. Market Size Analysis - Make-Up Sector 5
4.1. Value and volume analysis - Make-Up sector in the US 5
4.2. Per capita consumption - the US compared to North America and globally 6
4.3. Value and volume analysis of markets in the Make-Up sector 7
4.4. Growth analysis by markets 8
5. Market and Category Analysis 9
5.1. Per capita consumption analysis by markets 9
5.2. Market analysis: Eye Make-Up 10
5.3. Market analysis: Face Make-up 12
5.4. Market analysis: Lip Make-Up 14
5.5. Market analysis: Nail Make-Up 16
6. Distribution Analysis 17
6.1. Distribution channel share analysis: Make-Up 17
6.2. Distribution channel share analysis: Eye Make-Up 18
6.3. Distribution channel share analysis: Face Make-Up 19
6.4. Distribution channel share analysis: Lip Make-Up 20
6.5. Distribution channel share analysis: Nail Make-Up 21
7. Competitive Landscape 22
7.1. Brand share analysis by sector 22
7.2. Brand share analysis by markets 25
7.3. Private label share analysis 36
8. Packaging Analysis 38
8.1. Packaging share and growth analysis by package material 38
…Continued

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