/EINPresswire.com/ -- PORTLAND, OR--(Marketwired - Dec 8, 2016) - iovation, the leading provider of device intelligence for authentication and fraud prevention, today announced it will host a webinar entitled "Creating a Winning Player Experience While Battling Online Fraud" on Dec. 13 at 7am and 10am PST. The webinar will provide online gambling operators a roadmap of how to combine device intelligence, authentication, and predictive and adaptive machine learning to stop fraud -- while attracting new players and retaining existing ones by improving the user experience. iovation Product Marketing Manager Eddie Glenn will lead the webinar. 

"Putting up a wall to stop the bad guys may help eliminate fraud but it can be bad for business," said Glenn. "By combining different transaction analysis tools, not only can gambling sites stop fraud but they can also gain valuable insight into good customers in order to offer incentives, provide expedited service and reduce transactional friction.

The webinar will specifically address how gambling sites can:

• Distinguish good, trusted players from fraudsters even if they've never seen them before
• Use emerging technology to incentivize their best and most trusted players
• Minimize friction for common activities like player login in order to significantly improve the player experience
  
  

For more details and to register for the webinar, go to http://bit.ly/2ggbsYg.

About iovation
iovation protects online businesses and their end users against fraud and abuse, and identifies trustworthy customers through a combination of advanced device identification, shared device reputation, device-based authentication and real-time risk evaluation. More than 3,500 fraud managers representing global retail, financial services, insurance, social network, gaming and other companies leverage iovation's database of billions of Internet devices and the relationships between them to determine the level of risk associated with online transactions. The company's device reputation database is the world's largest, used to protect 18 million transactions and stop an average of 300,000 fraudulent activities every day. The world's foremost fraud experts share intelligence, cybercrime tips and online fraud prevention techniques in iovation's Fraud Force Community, an exclusive virtual crime-fighting network. For more information, visit iovation.com.