Hologic's Genius 3D Mammography, First FDA Approved Technology, Added to Cooper Clinic

/EINPresswire.com/ -- DALLAS, TX--(Marketwired - October 06, 2016) - Cooper Clinic announces the addition of Hologic's Genius 3D Mammography to its existing breast health and diagnostic imaging services. Genius 3D Mammography detects 41 percent more invasive breast cancers, detects 15 months earlier than others and reduces false positives by up to 40 percent. The machine performs a four-second scan of the breast and is a similar experience to the traditional 2D mammogram.

Visit cooper-clinic.com or call 972.560.2667 for additional information.

"All women should have full understanding of breast cancer and mammography to make better informed decisions regarding breast health care," said R. Vance Dell, MD, Cooper Clinic Radiologist and breast imaging subspecialist. "Knowing the facts about breast cancer decreases the fear, empowering women to address their health concerns head on."

Different layers in the breast, including blood vessels, milk ducts, fat and ligaments, can be challenging to differentiate when viewed in 2D traditional mammogram. However, Genius 3D Mammography uses breast tomosynthesis, in which the scan examines the breast one layer at a time by taking multiple photos of each layer.

"Small cancers often missed by traditional 2D mammograms are found more often with 3D mammography, and the distinction between normal and abnormal breast tissue can be seen more clearly by the physician," said Dr. Dell. "While traditional 2D mammography is comparable to looking at the cover of an unopened book and trying to determine what's inside, 3D mammography is likened to actually opening the book and reading it page by page in full detail."

"Our patients are our top priority, and we're pleased to have the opportunity to offer them the most advanced breast imaging technology available along with same-day results," said Camron Nelson, MD, President and Chief Executive Officer of Cooper Clinic. "We focus on prevention and early detection, and 3D mammography will help us continue to offer the best possible breast care to our patients."

According to the American College of Radiology and Society of Breast Imaging, one in eight women is diagnosed with breast cancer during her lifetime. Eight of nine of these women have no family history of breast cancer. Cooper Clinic provides women and men the specialized and comprehensive preventive care needed for breast cancer screening and diagnosis, including digital mammography. Dr. Dell and his team of board-certified diagnostic radiologists review the screening images, providing same-day results and recommendations for each patient. Cooper Clinic, along with the American Cancer Society, recommends that women begin having an annual mammogram at age 40.

About Cooper Aerobics
Cooper Aerobics in Dallas serves as the headquarters for seven health and wellness companies and a research and education nonprofit, The Cooper Institute®, founded in 1970 by Kenneth H. Cooper, MD, MPH. Cooper Aerobics is the health and wellness resource that bases its recommendations on its world-leading body of data and expertise. Through the array of services Cooper offers, millions have been inspired to make good health a habit, helping improve their quality and quantity of life. Cooper Aerobics challenges people to Get Cooperized™ by adopting a healthy living mindset and following eight health guidelines developed by Dr. Cooper. For more information, call 866.906.2667 (COOP) or visit cooperaerobics.com. Get the latest updates on the Cooper Aerobics Facebook page.

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Media Contact:
Pam Czerlinsky
972.560.3246
pczerlinsky@cooperaerobics.com