New season tips off today for critically acclaimed franchise packed with all-new features

NEW YORK--(BUSINESS WIRE)--Sep. 20, 2016-- 2K today announced that NBA® 2K17, the next iteration of the top-selling and top-rated NBA video game simulation series*, is now available for purchase at retail and online vendors worldwide. Continuing the success of one of the most dominant entertainment franchises over the last decade, NBA 2K17 introduces an all-new MyCAREER storyline featuring award winning actor Michael B. Jordan, in addition to the most realistic on-court NBA simulation to date. Additionally, fans that participated in “The Prelude”, a free downloadable experience available prior to launch, can continue their MyCAREER experience onward today as they progress through the NBA Draft presented by State Farm and to their NBA team.

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2K today announced that NBA® 2K17, the next iteration of the top-selling and top-rated NBA video game simulation series*, is now available for purchase at retail and online vendors worldwide.

“We’re thrilled to deliver an even more ambitious and authentic basketball experience in NBA 2K17,” said Greg Thomas, President of Visual Concepts. “Both new fans and NBA 2K veterans will have the most comprehensive experience in our franchise’s history, starting with an unparalleled MyCAREER showcase placing gamers throughout a unique, compelling storyline.”

NBA 2K17 on PlayStation^®4, Xbox One, and Windows PC delivers dynamic new features including:

• Best-in-Class Gameplay: NBA 2K17 puts shot creation and making in your hands like never before. Advanced Skill Shooting gives you complete control over the power and aim of your perimeter shots as well as your ability to finish inside the paint;
• USA Basketball: Take the court as the USA Basketball Men’s National Team with Coach K on the sidelines, or relive the glory of the ’92 Dream Team. Earn USA Basketball MyTEAM cards and gear up your MyPLAYER with official USA Basketball wearables;
• MyCAREER: It’s all-new and all about basketball in 2K17 – and you’re in control. Your on-court performance and career decisions lead to different outcomes as you determine your path through an immersive new narrative, featuring Michael B. Jordan. Additionally, new player controls give you unparalleled supremacy on the court;
• Unrivaled Presentation: The most realistic and dynamic in-game commentary to date featuring the most broadcasting talent ever assembled in a sports game, including new additions Chris Webber, Steve Smith, David Aldridge & Brent Barry. For the first time in a sports videogame, broadcast teams will change from game to game to ensure a unique experience each time you play;
• 2K BEATS: Imagine Dragons, Grimes, Noah “40” Shabib of OVO Sound and Michael B. Jordan curate another electric 2K soundtrack, featuring 50 songs;
• MyNBA2K17 Mobile Companion Application: Available for free in the App Store for iOS and on Google Play for Android, MyNBA2K17 directly connects players to the console version of NBA 2K17, including the debut of all-new face simulation technology, enabling fans to bring their visual appearance in-game.

“We couldn’t be more excited to celebrate the launch of NBA 2K17 as the franchise continues to set the standard for sports simulation authenticity,” said Alfie Brody, VP of Marketing for NBA 2K. “We consistently challenge ourselves to bring our fans new, compelling ways to connect with our brand and, more importantly, each other through an unparalleled digital experience that will be found in this year’s title.”

The NBA 2K17 Standard Edition is now available in both digital and physical formats for $59.99 on Xbox One, Xbox 360, PlayStation^®4 and PlayStation^®3 computer entertainment systems, and Windows PC platforms. The NBA 2K17 Kobe Bryant Legend Edition is also available in digital and physical formats for $79.99 on Xbox One and PlayStation^®4 system. Also available is the NBA 2K17 Kobe Bryant Legend Edition Gold offering fans the ultimate value at $99.99 with all of the regular NBA 2K17 Legend Edition contents plus bonus items. All fans who pre-ordered any version of NBA 2K17 received their copy at Early Tip-Off four days early, September 16.

Developed by Visual Concepts, NBA 2K17 is rated E for Everyone by the ESRB.

Follow @NBA2K on social media and look for the hashtag #ThisIsNotAGame for the latest NBA 2K17 news.

*According to 2008 - 2016 Metacritic.com and The NPD Group estimates of U.S. retail video game sales through August 2016.

2K is a publishing label of Take-Two Interactive Software, Inc. (NASDAQ:TTWO).

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About Take-Two Interactive Software

Headquartered in New York City, Take-Two Interactive Software, Inc. is a leading developer, publisher and marketer of interactive entertainment for consumers around the globe. The Company develops and publishes products through its two wholly-owned labels Rockstar Games and 2K. Our products are designed for console systems and personal computers, including smartphones and tablets, and are delivered through physical retail, digital download, online platforms and cloud streaming services. The Company’s common stock is publicly traded on NASDAQ under the symbol TTWO. For more corporate and product information please visit our website at http://www.take2games.com.

About 2K

Founded in 2005, 2K develops and publishes interactive entertainment globally for console systems, handheld gaming systems and personal computers, including smartphones and tablets, which are delivered through physical retail, digital download, online platforms and cloud streaming services. 2K publishes titles in today’s most popular gaming genres, including shooters, action, role-playing, strategy, sports, casual, and family entertainment. The 2K label has some of the most talented development studios in the world today, including Firaxis Games, Visual Concepts, Hangar 13, Cat Daddy Games and 2K China. 2K’s stable of high quality titles includes the critically acclaimed BioShock®, Borderlands™, Mafia, and XCOM® franchises, the beloved Sid Meier’s Civilization series, Evolve™, Battleborn®, the popular WWE 2K franchise and NBA 2K, the #1 rated and #1 selling basketball franchise*. 2K is headquartered in Novato, California and is a wholly owned label of Take-Two Interactive Software, Inc. (NASDAQ:TTWO). For more information, please visit www.2k.com.

*According to 2008 - 2016 Metacritic.com and The NPD Group estimates of U.S. retail video game sales through August 2016.

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Source: Take-Two Interactive

2K Ryan Peters, 415-507-7607 ryan.peters@2k.com or Access Emanate for 2K Kim Taylor, 415-844-6289 ktaylor@access-emanate.com or Take-Two Interactive Software, Inc. Alan Lewis, 646-536-2983 Corporate Press alan.lewis@take2games.com