NEW ORLEANS - (NewMediaWire) - June 26, 2014 - Planet Beach is celebrating the 4th annual National Sunless Day today across the world.  Celebrations started in spas on Sunday, June 22, and will culminate today on Thursday, June 26. Planet Beach’s National Sunless Day promotes UV-free tanning services and products.

 

Planet Beach recognized the holiday by offering specials and discounts. First time guests can receive a FREE sunless session today and current customers have the opportunity to win various prizes and packages by posting their “sunless selfies” through the 4th of July when they post their sunless results on social media tagged #sunlessselfies and #planetbeach.

 

“Nowadays, customers covet that bronzed beach god/goddess look, but don't want to expose their skin to the sun's damaging rays or may not be a fan of traditional UV tanning,” said Planet Beach’s CEO, Stephen P. Smith. “Well, now is the time that they can ‘get their faux glow on!’"

 

“Planet Beach continues to set the bar as the leader in the automated spa industry,” said Smith. “Planet Beach predicted the decline in the popularity of UV tanning and saw the health concerns that began to arise.” To counter this trend and recognize that sunless services were gaining in popularity, the company repositioned the brand in 2005 to include automated spa services and focus more on sunless services, which grew with customers’ demands.

 

As a leader in the automated spa industry, it is easy to see Planet Beach’s impact on all things skincare, wellness and stress relief. Planet Beach members are no strangers to looking and feeling their very best with a beautiful UV-free, sun-kissed color. From Mystic Tan® to the new pbGlow® and their sunless product collection, customers can experience the benefits of a sunny day any Planet Beach spa.

 

For the past nine years, interest in UV-free services, sunless products and a natural tan look has been on the rise. Planet Beach is the unrivaled leader in this area by offering the latest in UV-free tanning with its exclusive spa services and sunless collection products. One of the hottest options is the pbGlow spray tan that delivers an even, flawless golden tan that dries quickly so users can shower and go. This service offers unique features with four-minute tan options, trinity mist sprayers, a comfort dry pass and simple positions. The tanning formula is stocked with pH balancing prep, clear DHA, bronzed DHA and moisturizers to mix and match as you like. Customers can also take the sun home with the pbGlow sunless collection, a skin care collection specially formulated to deliver and maintain flawless, professional color throughout the year.

 

“Our clients love that they can get a radiant and healthy tan in just minutes,” said Sarina Boudreaux, Product Specialist with Planet Beach’s world headquarters in New Orleans. “They recognize Planet Beach as a leader and innovator in sunless tanning services and, with our pbGlow spray tan and our exclusive sunless product collection, we are able to offer them more options to achieve a sexy, natural glow in minutes.”

 

Planet Beach is the world’s first and largest automated spa franchise offering a complete system of services and products to help customers achieve total wellness, relaxation and weight management. Members experience affordable luxury with unlimited access to spa services like UV-free sessions, massages, saunas, facials, full body hydration, red light therapy, teeth whitening and more for one monthly rate. Planet Beach has been on the forefront of the spa industry change by adapting to meet consumer needs, adding new technology along with a mix of treatments and wellness products that have propelled its growth to more than four million customers and members worldwide. Visit www.planetbeach.com for more information and check them out on Facebook at www.facebook.com/planetbeach.

Media Contact: Paige Davila Phone: 5043713690 Email: paige.davila@planetbeach.com

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