“All Roads Lead to This” Continental Tire Promotion
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- Category: Latest News
- Created on Monday, 13 May 2013 09:21
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Continental Tire Launches the “All Roads Lead to This” Promotion in Conjunction with the Universal Pictures’ Release of Fast Furious 6.
Fort Mill, SC – May 14, 2013. Continental Tire has unveiled its newest promotion, “All Roads Lead to This,” in conjunction with Universal Pictures release of Fast Furious 6, the much- anticipated action-thriller opening over Memorial Day Weekend on May 24. Now through June 10, consumers who purchase four (4) Continental Tire passenger or light truck tires for a total of $499 or more will receive a $100 Adidas gift card.
In addition to the promotion, Continental tires can be seen throughout the sixth installment of the series. Building on the worldwide blockbuster success of Fast Five and taking the action, stunts and narrative to even greater heights, Continental’s ExtremeContact line of tires can be seen on-screen in Fast Furious 6 on Dodge Charger vehicles, most notably Dom Toretto’s (Vin Diesel). This promotion marks the third time Continental tires have been featured in the Fast Furious franchise.
Please visit your local Continental Tire dealer for more information on the “All Roads Lead to This” promotion. For a dealer near you visit www.continentaltire.com.
To be eligible for the promotion, tires must be purchased in a single transaction. This promotion is void where prohibited by state law and offer is valid for U.S. residents (50 states and Washington, D.C.) only.
Fans can join in the conversation on Twitter (@continentaltire) at #Fast6.
About Continental Tire the Americas
Based in Fort Mill, S.C., Continental Tire the Americas, LLC manufactures and distributes a complete premium line of passenger, light truck and commercial tires for original equipment and replacement markets. Our ultra-high performance tires include award-winning technologies that focus on safety, help save money and reduce CO2 emissions. The ProContact with EcoPlus Technology and CrossContact LX20 with were also awarded a Consumer’s Digest Best Buy award in 2012. Continental’s premium products are available at leading independent tire dealers, car dealers, and mass retail companies across North America. Continental Tire is a proud supporter of the GRAND-AM Road Racing Series, Major League Soccer (MLS), West Coast Customs, the Las Vegas Invitational and Las Vegas Classic, Wendy’s 3 Tour Challenge, Chris Rado, Lingenfelter Performance Engineering, NSCAA, Petty’s Garage, UNC Athletics, and Duke Athletics.
About Continental Tire
With preliminary sales of €32.7 billion in 2012, Continental is among the leading automotive suppliers worldwide. As a supplier of brake systems, systems and components for powertrains and chassis, instrumentation, infotainment solutions, vehicle electronics, tires, and technical elastomers, Continental contributes to enhanced driving safety and global climate protection. Continental is also an expert partner in networked automobile communication. Continental currently has more than 170,000 employees in 46 countries.
Media Contacts:
Sheri Herrmann PLT Communications Coordinator Continental Tire the Americas, LLC. 1830 MacMillan Park Dr. Fort Mill, SC 29716 Phone; 704-583-8151 Cell: 704-905-6433 Email: This e-mail address is being protected from spambots. You need JavaScript enabled to view it.
Online media database: www.mediacenter.continental-corporation.com North America online media database: www.CTAMedia.com
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