UpFrog Identifies Rise of the 'New-Collar' Roofing Buyer as Digital Shopping Accelerates
How digitally native homeowners are reshaping roofing sales, pricing, and marketing in 2026 LEONARDTOWN, MD, UNITED STATES, February 3, 2026 /EINPresswire.com/ -- The roofing industry is experiencing a buyer shift that many contractors are misreading as …