Published on
July 20, 2016
- 09:23 GMT
New Study Reveals Marketers Face Significant ROI Measurement Challenges Even With Widespread Use of Martech and Adtech
BOSTON, MA -- (Marketwired) -- 07/20/16 -- U.S. marketers' single greatest challenge is creating and quantifying marketing ROI across channels 78% of U.S. marketers feel that understanding marketing technologies have become critically important to …
Distribution channels:
IT Industry, Technology
