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UAE Gift Card Market Databook 2025: Key Players include Retail Giants Carrefour, Lulu Hypermarket, Virgin Megastore, Amazon, IKEA, and Multi-brand & Digital Platforms YouGotaGift and Mall Gift Cards - ResearchAndMarkets.com

DUBLIN, April 07, 2025 /BUSINESS WIRE/ --

The "United Arab Emirates Gift Card and Incentive Card Market Intelligence and Future Growth Dynamics (Databook) - Q1 2025 Update" report has been added to ResearchAndMarkets.com's offering.

This report provides a detailed data-centric analysis of the gift card sector in United Arab Emirates, covering market opportunities and risks across consumer segments (retail and corporate); product categories; retail sectors; and store formats. With over 100+ KPIs at the country level, this report provides a comprehensive understanding of gift card market dynamics.

It offers a comprehensive analysis of market dynamics in the gift card sector, segmented by digital and e-gift card sales, distribution channels, key occasions, demographic trends, and market share statistics of leading retailers. In addition, it provides a snapshot of consumer behaviour and retail spending dynamics. KPIs in both value and volume terms help in getting an in-depth understanding of end market dynamics.

Key Market Insights:

Market Growth:

  • UAE Gift Card Market projected to reach $2.24 billion in 2025 (+11.5% YoY).
  • Expected CAGR of 10.2% from 2025-2029, expanding to $3.3 billion by 2029.

Drivers of Growth:

  • Surging Digital Gift Card Adoption: Driven by high smartphone penetration and e-commerce growth.
  • Corporate Integration: Increased use of gift cards for employee rewards and loyalty programs.
  • Strategic Partnerships: Market consolidation through fintech collaborations and retail expansions.

Trends Reshaping the UAE Gift Card Market

Digital Gift Cards Take Over

  • UAE consumers are shifting toward e-gift cards due to instant delivery and seamless online transactions.
  • Retail giants Carrefour and Lulu Hypermarket expanding digital gift card offerings.

Corporate Incentive Growth

  • Companies like Emirates Airlines and Etisalat adopting gift cards for employee and customer incentives.
  • Demand for customizable and flexible rewards is on the rise.

Strategic Partnerships & Market Consolidation

  • YouGotaGift partnered with Carrefour to expand distribution of multi-brand gift cards.
  • Majid Al Futtaim Group boosting digital and physical gift card offerings.

Regulatory Developments

  • UAE Central Bank’s Retail Payment Services and Card Schemes Regulation aims to ensure security and transparency in the sector.

Market Competitive Landscape

Leading Players in the UAE Gift Card Market

  • Retail Giants: Carrefour, Lulu Hypermarket, Amazon.ae, Virgin Megastore, IKEA
  • Multi-Brand & Digital Platforms: YouGotaGift, Mall Gift Cards

New Innovations & Market Evolution (Next 2-4 Years)

  • Expansion of cryptocurrency-based gift cards.
  • Growing influence of AI-driven personalization in digital gift cards.
  • Strengthening regulatory oversight to enhance consumer trust.

Who Should Read This Report?

  • Investors & Financial Institutions: Identifying growth and investment opportunities.
  • Retailers & E-commerce Platforms: Adapting to evolving consumer gifting trends.
  • Corporations & HR Departments: Leveraging gift cards for incentives and rewards.
  • Market Analysts & Consultants: Understanding market dynamics and competitive strategies.

Companies Featured

  • Carrefour
  • Lulu Hypermarket
  • Amazon.ae
  • Spinneys
  • Dubai Duty Free
  • Virgin Megastore
  • Sharaf DG
  • IKEA
  • Choithrams
  • Mall Gift Cards

Key Attributes:

Report Attribute Details
No. of Pages 325
Forecast Period 2025 - 2029
Estimated Market Value (USD) in 2025 $2.24 Trillion
Forecasted Market Value (USD) by 2029 $3.3 Trillion
Compound Annual Growth Rate 10.2%
Regions Covered United Arab Emirates

Report Scope

This report provides in-depth, data-centric analysis of gift card industry in United Arab Emirates through 100+ tables and 280+ charts. Below is a summary of key market segments.

  • United Arab Emirates Total Spend on Gifts
  • United Arab Emirates Gift Card Market Size by KPIs across Consumer Segments
  • United Arab Emirates Gift Card Market Size by Consumer Segment
  • United Arab Emirates Digital Gift Card Market Size
  • United Arab Emirates Gift Card Market Size by Retail Consumer
  • United Arab Emirates Gift Card Spend by Consumer Behavior and Demographics
  • United Arab Emirates Gift Card Market Size by Corporate Consumer
  • United Arab Emirates Gift Spend by Product Categories (Split by Retail and Corporate Consumers)
  • United Arab Emirates Gift Card Spend by Retail Sector (Split by Retail and Corporate Consumers)
  • United Arab Emirates Gift Card Spend by Distribution Channel (Split by Retail and Corporate Consumers)
  • United Arab Emirates Gift Card Purchase by Payment Method

For more information about this report visit https://www.researchandmarkets.com/r/53e11

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