Innovative Solutions in Generative AI in Gaming: 2024 Market Insights
The Business Research Company's Generative AI In Gaming Global Market Report 2024 – Market Size, Trends, And Global Forecast 2024-2033
LANDON, GREATER LANDON, UK, June 18, 2024 /EINPresswire.com/ -- The global generative AI in gaming market has witnessed exponential growth, with revenues projected to increase from $1.19 billion in 2023 to $1.47 billion in 2024, reflecting a robust compound annual growth rate (CAGR) of 23.9%. This growth is driven by fierce competition within the gaming industry, a demand for player-centric content, scalability and flexibility in game design, cost and time efficiency in development, and the rise of procedural content generation.
Integration of Generative AI to Drive Exponential Growth
Looking ahead, the generative AI in gaming market is set to continue its rapid expansion, reaching $3.39 billion by 2028, growing at a CAGR of 23.2%. This growth will be fueled by the integration of generative AI in virtual reality (VR) and augmented reality (AR) games, demand for adaptive and dynamic game worlds, emergence of AI-driven game assistants and NPCs (non-player characters), integration of generative AI in game streaming platforms, and a heightened focus on player engagement and retention. Major trends in this period include AI-generated virtual actors and NPCs, AI-driven dynamic storytelling, collaborative AI design environments, real-time AI content generation for live games, and advancements in generative AI tools for game design.
Growing Gaming Industry Propels Market Expansion
The dynamic and expanding gaming industry is a key driver for the generative AI in gaming market. Encompassing video games, esports, gaming hardware, and software development, the gaming sector has rapidly evolved. For instance, in the UK, the video game consumer market was valued at £7.05 billion ($7.57 billion) in 2022, marking a 17% increase from the previous year. The surge in digital game sales further underscores the industry's growth trajectory and its role in driving demand for generative AI technologies.
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Major Players Leading Innovation in Generative AI for Gaming
Leading companies in the generative AI in gaming market are at the forefront of technological innovation, developing advanced products such as AI-driven game design instruments to gain a competitive edge. These tools leverage AI to enhance various aspects of game development, from creating game assets to optimizing gameplay experiences. For instance, Bitmagic recently launched a generative AI-powered game development platform that enables users to transform simple prompts into fully playable 3D games. This platform democratizes game development, allowing individuals without extensive technical expertise to create engaging gaming experiences effortlessly.
Market Segments
The generative AI in gaming market is segmented as follows:
• Technique: Deterministic, Nondeterministic
• Function: Image Enhancement, Level Generation, Scenarios and Stories, Balancing In-Game Complexity, Non-Player Characters
• End-Users: Game Studios, Developers, Designers, Artists, Other End-Users
Regional Insights: Asia-Pacific Leads, with Global Expansion
Asia-Pacific emerged as the largest region in the generative AI in gaming market in 2023, driven by technological advancements and a robust gaming ecosystem. Detailed regional analysis in the full report provides comprehensive insights into market dynamics, trends, and growth opportunities across different regions.
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Generative AI In Gaming Global Market Report 2024 from TBRC covers the following information:
• Market size date for the forecast period: Historical and Future
• Market analysis by region: Asia-Pacific, China, Western Europe, Eastern Europe, North America, USA, South America, Middle East and Africa.
• Market analysis by countries: Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA.
Trends, opportunities, strategies and so much more.
The Generative AI In Gaming Global Market Report 2024 by The Business Research Company is the most comprehensive report that provides insights on generative AI in gaming market size, generative AI in gaming market drivers and trends, generative AI in gaming market major players, competitors' revenues, market positioning, and market growth across geographies. The generative AI in gaming market report helps you gain in-depth insights on opportunities and strategies. Companies can leverage the data in the report and tap into segments with the highest growth potential.
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