Media Asset Management Market Surges to USD 4.4 Billion by 2030, Propelled by Soaring Video Adoption
Media Asset Management Market size was valued at USD 1.59 billion in 2022 and is expected to grow to USD 4.44 billion by 2030 and grow at a CAGR of 13.7%
AUSTIN, TEXAS, UNITED STATES, January 15, 2024 /EINPresswire.com/ -- The Surge in Video Adoption Drives the Explosive Growth of the Media Asset Management MarketAccording to the latest SNS Insider report, the Media Asset Management Marketย hit a valuation of USD 1.59 billion in 2022 and is poised to reach an impressive USD 4.44 billion by 2030. With a projected compound annual growth rate (CAGR) of 13.7% between 2023 and 2030, the market is experiencing a substantial upswing.
The Media Asset Management (MAM) market scope encompasses the structured analysis of both structured and unstructured databases, unraveling hidden patterns and evolving market trends. MAM solutions play a pivotal role in brand management, providing easy access, sharing, and centralized storage of videos and images in diverse formats. With nearly 60% of companies embracing or planning MAM implementation, it emerges as the preferred solution for managing, storing, and retrieving digital proprietary files. The sector's trajectory anticipates reaching USD 4.44 billion by 2030, driven by a robust 13.7% CAGR. This underscores MAM's indispensable role in reshaping digital content management and brand optimization for organizations worldwide.
๐๐๐ญ ๐ ๐ฎ๐ฅ๐ฅ ๐๐๐ ๐๐๐ฆ๐ฉ๐ฅ๐ ๐๐จ๐ฉ๐ฒ ๐จ๐ ๐๐๐ฉ๐จ๐ซ๐ญ (๐๐ง๐๐ฅ๐ฎ๐๐ข๐ง๐ ๐๐๐, ๐๐ข๐ฌ๐ญ ๐จ๐ ๐๐๐๐ฅ๐๐ฌ & ๐ ๐ข๐ ๐ฎ๐ซ๐๐ฌ, ๐๐ก๐๐ซ๐ญ):ย @ https://www.snsinsider.com/sample-request/2755
๐๐ซ๐จ๐ฆ๐ข๐ง๐๐ง๐ญ ๐๐ฅ๐๐ฒ๐๐ซ๐ฌ:
โข VSN Video Stream Networks S.L.
โข Dalet
โข Etere
โข Microsoft Corporation
โข Tedial
โข Quantum Corporation
โข NEP Group Inc.
โข Sony Group Corporation
โข Imagen
โข SI-MEDIA Srl
โข MerlinOne
โข Prime Focus Technologies
๐๐๐ซ๐ค๐๐ญ ๐๐ง๐๐ฅ๐ฒ๐ฌ๐ข๐ฌ:
The Media Asset Management (MAM) market is experiencing unprecedented growth, driven by the exponential rise in video content, constituting four-fifths of global internet traffic. Cisco's report underscores this surge, fueled not only by the popularity of OTT video streaming but also by the increasing global internet connectivity. This necessitates advanced MAM solutions to streamline workflows, enhancing operational efficiency for broadcasters and media facilities. The cloud segment commands a dominant 70% market share, while Small and Medium Enterprises (SMEs) are poised for a 15% CAGR growth, presenting significant opportunities. North America, contributing 38%, stands as a pivotal region, leveraging on-premises MAM solutions for complex marketing functions.
๐๐๐ ๐ฆ๐๐ง๐ญ ๐๐ง๐๐ฅ๐ฒ๐ฌ๐ข๐ฌ:
In terms of deployment, the cloud segment commands a 70% market share, given the increased adoption of cloud-hosted environments for asset storage.
Small and medium Enterprises (SMEs) are anticipated to grow at a CAGR of 15%, attributed to rising adoption and investment in MAM solutions and services.
๐๐๐ฒ ๐๐๐ซ๐ค๐๐ญ ๐๐๐ ๐ฆ๐๐ง๐ญ๐๐ญ๐ข๐จ๐ง:
The Media Asset Management Market is segmented into three types on the basis of by Organization Size, by Deployment, and by End-user.
by Organization Size
โข SMEs (Small and Medium Enterprises)
โข Large Enterprises
by Deployment
โข On-Premise
โข Cloud
by End-User
โข Media and Entertainment
โข BFSI
โข Government
โข Healthcare
โข Retail
โข Manufacturing
โข Other
๐๐๐ฒ ๐๐๐ ๐ข๐จ๐ง๐๐ฅ ๐๐๐ฏ๐๐ฅ๐จ๐ฉ๐ฆ๐๐ง๐ญ:
North America is set to contribute 38% to the global market growth during the forecast period. On-premises MAM solutions offer features like workflow streamlining, budgeting, and reporting, making them suitable for large, complex marketing functions. The control over critical data enhances the market growth in this region.
๐๐ฎ๐ฒ ๐๐ก๐ข๐ฌ ๐๐ฑ๐๐ฅ๐ฎ๐ฌ๐ข๐ฏ๐ ๐๐๐ฉ๐จ๐ซ๐ญ: @ย https://www.snsinsider.com/checkout/2755
๐๐๐ฒ ๐๐๐ค๐๐๐ฐ๐๐ฒ๐ฌ:
โข The Media Asset Management Market is on a trajectory to reach USD 4.44 billion by 2030, driven by a robust CAGR of 13.7%.
โข Video content's dominance in global internet traffic emphasizes the need for advanced MAM solutions.
โข The cloud segment and SMEs are key growth areas, presenting substantial opportunities in the market.
๐๐๐๐๐ง๐ญ ๐๐๐ฏ๐๐ฅ๐จ๐ฉ๐ฆ๐๐ง๐ญ๐ฌ:
โข In April 2022, Tedial launched SmartWork, a media integration platform designed to simplify broadcast workflows and enhance media organizations' independence.
โข In June 2022, Imagen and Greenfly announced a strategic partnership to strengthen automated digital media collecting, distribution, and storage sharing for international sports and entertainment groups.
ย
๐๐๐๐ฅ๐ ๐จ๐ ๐๐จ๐ง๐ญ๐๐ง๐ญ๐ฌ :
1. Introduction
1.1 Market Definition
1.2 Scope
1.3 Research Assumptions
2. Research Methodology
3. Market Dynamics
3.1 Drivers
3.2 Restraints
3.3 Opportunities
3.4 Challenges
4. Impact Analysis
4.1 COVID-19 Impact Analysis
4.2 Impact of Ukraine- Russia war
4.3 Impact of ongoing Recession
5. Value Chain Analysis
6. Porterโs 5 forces model
7. PEST Analysis
โฆ
13. Competitive Landscape
13.1 Competitive Benchmarking
13.2 Market Share analysis
13.3 Recent Developments
14. Conclusion
๐๐๐จ๐ฎ๐ญ ๐๐ฌ :
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