East Lansing, MI - Culinary tourism is a growing segment of the travel industry and “foodies” are increasingly planning their travel experiences around authentic, educational, and entertaining food and beverage experiences. As the second most agriculturally diverse state in the nation, Michigan is well-positioned to be seen as a prime culinary travel destination. With more than 70 wineries, dozens of microbreweries, 200 different agricultural commodities partnered with the state’s scenic vistas, beautiful beaches, and more, the growth potential in the culinary tourism industry is tremendous.

Who: Ari Weinzweig, CEO and co-founding partner, Zingerman’s in Ann Arbor
Keith Creagh, Director, Michigan Department of Agriculture

What: Culinary tourism conference on making Michigan a “foodie” destination.

When: 12 p.m., January 10, 2010

Where: Big Ten Rooms B & C
Kellogg Hotel and Conference Center
55 South Harrison Road
East Lansing, MI 48824

Editor’s Note: Other sessions Connecting Farm to Table, Building Lodging and Tour Packages and Marketing Your Culinary Destination will be occurring from 10:30 a.m. to 12:20 p.m. If you are interested in only covering one of the breakout sessions, please contact Jennifer Holton, Public Information Officer for the Michigan Department of Agriculture, at 517-241-2485 or via email at holtonj@michigan.gov to arrange an interview.

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