/EINPresswire.com/ NEW YORK, NY April 21, 2010 - Blue Spoon Consulting today published a strategic brief to guide the pharmaceutical industry's approach to market development in Brazil, China and Russia. Available for download through the Blue Spoon Consulting website (www.bluespoonconsulting.com), the brief frames a new strategic logic for drug companies to achieve growth and competitive advantage in these 'blank slate' markets.

Blue Spoon is a leading strategy design consultancy serving the global healthcare, pharmaceutical, and telecommunications industries. Blue Spoon is the only consultancy in the world with a methodology to design and manage industry ecosystems. Visit: www.bluespoonconsulting.com.