January 7, 2010 (FinancialWire) — Audiovox Corp. (NASDAQ: VOXX) said that it has entered the e-Reader market with a new line to be sold under the RCA brand. The product launch will be supported by e-content delivered through bookseller Barnes & Noble (NYSE: BKS).

Barnes & Noble has over a million e-titles available as well as a library of periodicals. According to Audiovox, an e-commerce storefront provided by Barnes & Noble’s website will facilitate the purchase and transaction process of e-content, delivery of e-content and the maintenance of a digital library of consumer purchases.

The Audiovox e-Reader will be called Lexi and it is one of the most advanced and easiest models to use on the market TODAY with a six-inch E Ink display with 800 x 600 pixels of resolution, 16-level gray scale, 2GB of storage and a rechargeable battery that delivers 7,000 page turns.

The unit will also features ezTurn functionality for either left or right handed page turning and has Auto-Magic content synchronization, which simplifies the loading of the device and eliminates the need to drag and drop files.

Audiovox offers automotive entertainment, vehicle security and remote start systems, consumer electronics products and consumer electronics accessories.

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