November 12, 2009 (FinancialWire) — Internationally recognized small business author, columnist and speaker Steven Strauss will conduct a free webinar discussing the advantages of VoIP (Voice over Internet Protocol) phone service for small business over traditional phone service on Thursday, November 12, 2009 at 2: 00 p.m. ET.

Sponsored by IP communications solution provider 8×8, Inc. (NASDAQ: EGHT), the webinar is intended to explain, in layman’s terms, how VoIP technology works and how it enables companies to operate smarter and more efficiently while simultaneously reducing monthly overhead expenses.

As the author of 15 books, including the best-selling Small Business Bible, Strauss is dedicated to providing entrepreneurs and small business owners with strategies for growth covering every aspect of a business’ operations — from sales and marketing to finance and insurance to equipment and technology. His column, Ask an Expert, appears weekly in USA Today and is one of the most highly syndicated business columns in the world.

According to Strauss, although the economy has forced small businesses to do more with less, advancements in technology are enabling companies to maintain their competitive edge despite a reduction in orders, employees and budgets.

During the one-hour webinar, Strauss will explain how VoIP phone service easily integrates into any business environment, improves productivity, provides powerful features and benefits and saves significant cost. Strauss will also discuss how VoIP phone service gives companies the flexibility to work and call from any location equipped with broadband Internet service.

“One of the great changes that the Internet has produced for small business is that not only can you run your business from anywhere at any time, but you can actually create a virtual business,” explains Strauss. “With VoIP phone service, if you are working from home one day and you have high speed Internet access there, then your VoIP phone at home will act just like your VoIP phone at the office. This sort of mobility and flexibility is not only a great benefit, it can also save you money as it helps eliminate the need for costly office space.”

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