New Book Aims to be "Who-to," not "How-to," Source for Success

Source: The Genesis of Success in Business and Life by Dr. Marc B. Cooper strives to challenge readers to examine who they are

ASHLAND, Ore. (MMD Newswire) January 29, 2009 -- In Source: The Genesis of Success in Business and Life, Dr. Marc B. Cooper seeks to share a consistent set of six principles and beliefs of individuals who are successful in their work and personal lives: possibility, integrity, character, context, accountability and thankfulness.

“This book is a must-read for anyone out to create excellence in life, business or personal,” says Kim Chapman of Bothell, Wash. in her review of Cooper’s book. “Dr. Cooper distinguishes concepts in a way that makes them gut-level real by requiring you to examine your beliefs and get clear on what they mean for you.”

These six fundamentals, with their own individual chapters within the book, are explained through core elements the author has endeavored to write in simple, yet powerful, phrases for the reader to thoughtfully examine and reflect on. “And it is this reflection, this self-examination that produces powerful insights leading to a personal and professional transformation,” says Cooper.

After reading Cooper’s book, Marc Silberg of Pittsburg, Pa. tells readers to “approach this book as a mystery and a challenge to what you already think you know and what you think about yourself, your business and your life…and you will gain powerful insights that make a difference.”

According to Cooper, in nearly three decades of consulting successful professionals, the insight or understanding of who you are is far more decisive than a business plan. “You do, in fact, need to make plans, set goals, define objectives and develop smart strategies, but that is not what ultimately drives achievement and success,” says Cooper. “What provides that germination for success exists at the source of who you are. This source provides the power, courage and intention to achieve.”

For more information or to request a free review copy, members of the press can contact the author at metrix@emisar.com. Source: The Genesis of Success in Business and Life is available for sale online at Amazon.com, BookSurge.com and through additional wholesale and retail channels worldwide.

About the Author
With professional titles of periodontist, teacher, consultant, coach, trainer, seminar director, entrepreneur and author, Dr. Marc B. Cooper has worked as an independent contractor with top consulting companies and developed a line of online business assessment tools. He also has his own weekly newsletter with subscribers in 31 different countries.

MEDIA CONTACT:
Marc B. Cooper
E-mail: metrix@emisar.com

REVIEW COPIES AND INTERVIEWS AVAILABLE

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