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Polish Beer Market Analysis 2007

DUBLIN, Ireland--Research and Markets (http://www.researchandmarkets.com/reports/c62108) has announced the addition of ''Snapshots Poland Beer 2007'' to their offering.

Snapdatas Snapshots Poland Beer 2007 provides 2005 year-end market size data, with 2006 estimates, 4 years of historical data and five-year forecasts. The Snapshots report gives an instant overview of the Polish beer market, and covers bottled, canned and keg beer. Market volume is based on consumption. The data is supplied in both graphical and tabular format for ease of interpretation and analysis. The Snapshots Poland Beer 2007 forms part of Snapdatas Alcoholic Drinks industry coverage.

Snapshots Report Overview:

Executive Summary

-The Executive Summary within a Snapshots report outlines the main findings of the report (market size, market shares and market forecasts)

Market size

-Market size is the measure of the total value or volume of a particular product sold in a particular length of time. In our case it is the total amount of the market covered by a title in the last whole year, for example, in UK Beer 2005, all the beer consumed in the UK in 2004. The aim of the report is to tell how much of the product was consumed in the country discussed by value and by volume.

Market Segmentation

-Market Segmentation is a segmentation of the market by key product categories, ideally by value and volume. For example: the yoghurt market can be segmented into: drinking yoghurt, flavoured yoghurt and natural yoghurt.

Market Share

-Market Share is the share of each competitor in the market place and can be expressed in value or volume terms.

-Market Share by Volume - each competitor's share of the total Market Volume

-Market Share by Value - each competitor's share of the total Market Value

Distribution

-This measure of the market relates to the different distribution channels to market for each product. The distribution can include the following channels

Supermarket, Hypermarket, Discount Store, Corner shop, Internet Etc

Socio-Economic data

The key socio-economic indicators in each report will be:

-Size of population

-GDP - Gross Domestic Product

-Inflation rate

-Exchange rate

Forecasts

-All market forecasts are based on statistical forecasting techniques based on historic performance. These statistical tools are supplemented with qualitative parameters such as: industry expectation/opinion. Socio-economic drivers, new product development, technological advances, expected levels of market saturation etc.

Benefits of the Snapshots Reports

-The Snapdata product range is designed to save time for clients by providing an industry data overview, market size, shares and forecasts; verified with full sourcing.

Table of Contents:

- Snapshots Executive Summary

- Category Definitions

- Market Size by Volume (2002-2006)

- Market Segmentation by Volume

- Market Shares by Volume

- Company Websites (Main Players)

- Market Forecast by Volume (2007-2011)

- Socio-Economic Data for Poland

- Snapshots Sources for Further Research

For more information visit http://www.researchandmarkets.com/reports/c62108

Contacts

Research and Markets
Laura Wood
Senior Manager
press@researchandmarkets.com
Fax: +353 1 4100 980

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