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Oliveda International, Inc. Announces Retail Approval for Oliveda Products in China - the World’s Largest Beauty Market

Approval will allow Oliveda products to be introduced through retailers; new partnerships to be explored at upcoming beauty expo in Shanghai  

SANTA MONICA, CA, April 17, 2019 (GLOBE NEWSWIRE) -- via NEWMEDIAWIRE -- Oliveda International, Inc. (OTC Pink: OLVI), a leading international natural cosmetics and wearable beauty and health technology innovator, today announced retail approval for Oliveda’s top selling natural cosmetic and beauty products in the China market, estimated to be the largest in the world.  As part of its retail launch in China, Oliveda will introduce its products to additional retailers and beauty enthusiasts at the upcoming China Beauty Expo, promoted as Asia’s leading and largest beauty event.

The Asia-Pacific region is estimated by analysts to be the largest market for cosmetics and beauty products, accounting for approximately 36% of the global total, with China being the largest consumer within that region.  The increasing demand in China has been fueled by a growing number of affluent urban customers and a rapidly expanding middle class, estimated at over 400 million strong.  The desire of these demographics for premium cosmetic and beauty products, especially unique brands like Oliveda, has fueled massive growth in the sector.  

To illustrate this point, Chinese consumers accounted for 33% of all luxury goods spending globally last year, and luxury spending in the country is expected to increase by 10% in 2019.

“Retail approval in China is an important development, especially given its large market size and growing consumer base for high quality brands,” stated Thomas Lommel, Chairman and CEO of Oliveda International, Inc.  “Beyond the quality and effectiveness of Oliveda’s products, the unique story – tapping into the power of the mountain olive tree, which can live up to 4,000 years with full vitality, the connection to nature, and the rejuvenating effects of this connection – will appeal to a large segment of Chinese consumers, and we have great optimism about our performance in this market.

“As a public company, Oliveda International’s plan was to strategically expand into the largest global cosmetic and beauty markets, replicating the success Oliveda has already achieved in Europe with Oliveda Deutschland GmbH.  Growth has been strong in all our current markets and we have high hopes for each of our new markets as well.  The appetite for premium beauty brands is only growing in large markets, including the United Sates and China, which explains our recent expansion initiatives.  Stockholders should look for further updates on our activities as additional milestones are achieved. 

“We look forward to the upcoming China Beauty Expo, where we plan to meet with existing retail partners as well the large number of potential retailers in China and other Asia Pacific markets,” Mr. Lommel concluded.

The China Beauty Expo will be held on May 20 – 22 in Shanghai at the Shanghai New International Exhibition Center.  Last year’s expo featured 3,500 exhibitors and over 481,000 visitors.

Investors interested in experiencing the quality of Oliveda products can now place orders in the United States with the recent launch of U.S. Oliveda Online at us.oliveda.com.  The website features a variety of Oliveda’s top selling products for the face, body, hair, and inside the body holistic benefits.  Included in the initially offered products is The Beauty Fountain, Oliveda’s popular daily anti-wrinkle Collagen Hydroxytyrosol drink.  U.S. Oliveda Online will ultimately be expanded to include all Oliveda product offerings currently seen at www.oliveda.com.  

Oliveda International Inc. 

Founded in 2003 by German real estate investor Thomas Lommel, Oliveda International, Inc. is a leading international natural cosmetic company in the premium segment.  The company has also developed a globally-unique wearable beauty and health technology. In addition to online sales and a global branch network of 650 retail stores, the company’s wholly owned Oliveda Deutschland GmbH subsidiary operates flagship stores, Olive Tree Pharmacy, in Berlin and Dusseldorf with plans to open new locations in Los Angeles, Taipei and Seoul.  Overall, the company believes that it will be able to operate a total of 60 of its own flagship stores worldwide and increase the retail store network worldwide to 1,200 over the next five years. Through subsidiary operations, Oliveda International is the largest investor in eco-certified mountain olive trees as well as the largest conservationist in Arroyomolinos de Leó, Spain.  Further information on Oliveda International can be found at http://www.oliveda.com and http://www.olivetreepeople.com.  OLVI’s quarterly and annual financial reports and disclosure statements can be found on the OTC Markets website at https://www.otcmarkets.com/stock/OLVI/disclosure.    

Forward-Looking Statements

This press release may contain statements, estimates or projections that constitute "forward-looking statements" pursuant to the safe harbor provisions of the U.S. federal securities laws. Generally, the words "believe," "expect," "intend," "estimate," "anticipate," "project," "will" and similar expressions identify forward-looking statements, which generally are not historical in nature. Forward-looking statements are subject to certain risks and uncertainties, which may be found in the Company’s filings with OTC Markets Group Inc., that could cause actual results to differ materially from the Company's historical experience and present expectations or projections. Investors should not place undue reliance on forward-looking statements, which speak only as of the date they are made.  The Company expressly disclaims any obligation or intention to publicly update or revise any forward-looking statements unless otherwise required by law.

Advance PR Group
619-202-7456
olvi@advanceprgroup.com

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