Basketball icon and past NBA 2K cover athlete to grace cover in celebration of his career; fans to receive exclusive memorabilia and in-game digital content

NEW YORK--(BUSINESS WIRE)--Apr. 13, 2016-- 2K today announced that NBA 2K will celebrate the renowned basketball legacy of the Los Angeles Lakers’ Kobe Bryant by featuring the 18-time NBA All-Star on the cover of the NBA 2K17 Legend Edition. This special edition of the top-rated NBA video game simulation series for the last 15 years* will highlight Bryant’s career with special Kobe-themed memorabilia and digital content extending his legacy for fans beyond his final NBA game tonight.

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2K today announced that NBA 2K will celebrate the renowned basketball legacy of the Los Angeles Lakers' Kobe Bryant by featuring the 18-time NBA All-Star on the cover of the NBA 2K17 Legend Edition. (Graphic: Business Wire)

“It’s a great honor to partner with 2K on the NBA 2K17 Legend Edition,” said Kobe Bryant, whose retirement tonight marks a storied 20-year career. “As I walk off the NBA court for the final time, it’s exciting to know my fans can continue to celebrate my lifelong career as a Los Angeles Laker.”

Gamers that pre-order the NBA 2K17 Legend Edition will receive special Kobe memorabilia and in-game digital content, including:

Physical Items:

• Limited-edition Kobe poster;
• Two Kobe Panini trading cards;
• Black Mamba game controller skin.

Digital Content:

• 30,000 Virtual Currency;
• MyTEAM Bundle + (includes 3 packs with guaranteed Kobe limited use card);
• Nike Kobe 11 retirement shoes;
• Kobe #8 Mitchell and Ness jersey;
• Kobe hoodie;
• And, more!

Bryant’s Legend Edition cover marks the second NBA 2K appearance for the 15-time member of the All-NBA Team, and 12-time member of the All-Defensive team. In addition, he has led the NBA in scoring twice, and ranks third on both the league's all-time regular season scoring and all-time postseason scoring lists.

2K will debut the cover star for the standard edition of NBA 2K17 during the NBA 2K16 Road to the Finals $250,000 championship event this June.

The NBA 2K17 Legend Edition will be available in both digital and physical formats for $79.99 on PlayStation^®4 computer entertainment system and Xbox One. The NBA 2K17 standard edition will be available in digital and physical formats for $59.99 on PlayStation^®4 system and PlayStation^®3 computer entertainment system, Xbox One and Xbox 360; and Windows PC platforms in September 2016.

Fans can pre-order NBA 2K17 at participating North American retail and online vendors, ensuring they receive their copy and in-game bonuses on the game’s September release date.

Developed by Visual Concepts, NBA 2K17 is not yet rated by the ESRB.

Follow @NBA2K on social media and look for the hashtag #ThisIsNotAGame for the latest NBA 2K17 news.

*According to 2000 - 2016 Metacritic.com and Gamerankings.com.

2K is a publishing label of Take-Two Interactive Software, Inc. (NASDAQ: TTWO).

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About Take-Two Interactive Software

Headquartered in New York City, Take-Two Interactive Software, Inc. is a leading developer, publisher and marketer of interactive entertainment for consumers around the globe. The Company develops and publishes products through its two wholly-owned labels Rockstar Games and 2K. Our products are designed for console systems and personal computers, including smartphones and tablets, and are delivered through physical retail, digital download, online platforms and cloud streaming services. The Company’s common stock is publicly traded on NASDAQ under the symbol TTWO. For more corporate and product information please visit our website at http://www.take2games.com.

About 2K

Founded in 2005, 2K develops and publishes interactive entertainment globally for console systems, handheld gaming systems and personal computers, including smartphones and tablets, which are delivered through physical retail, digital download, online platforms and cloud streaming services. 2K publishes titles in today’s most popular gaming genres, including shooters, action, role-playing, strategy, sports, casual, and family entertainment. The 2K label has some of the most talented development studios in the world today, including Firaxis Games, Visual Concepts, Hangar 13, Cat Daddy Games and 2K China. 2K’s stable of high quality titles includes the critically acclaimed BioShock®, Borderlands™, and XCOM® franchises, the beloved Sid Meier’s Civilization series, the innovative Evolve™, the popular WWE 2K franchise and NBA 2K, the #1 rated and #1 selling basketball franchise*. 2K is headquartered in Novato, California and is a wholly owned label of Take-Two Interactive Software, Inc. (NASDAQ: TTWO). For more information, please visit www.2k.com.

*According to 2008 - 2016 Metacritic.com and The NPD Group estimates of U.S. retail video game sales through February 2016.

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Source: Take-Two Interactive

2K Ryan Peters, 415-507-7607 ryan.peters@2k.com or Take-Two Interactive Software, Inc. Corporate Press Alan Lewis, 646-536-2983 alan.lewis@take2games.com or Access Communications for 2K Steve Imm, 415-844-6286 steve@accesspr.com