/EINPresswire.com/ -- CHARLOTTE, NC--(Marketwired - May 02, 2016) -  McAlister's Deli, a leading fast casual restaurant, opened a location in Southern Pines, NC on Monday, April 11th, 2016 at 10:30 am. The new location is owned and operated by the Charlotte-based franchise group, Southern Deli (SD) Holdings.

To preview the opening, SD Holdings hosted a VIP dinner on Saturday, April 9th at the new Pinecrest Plaza location. Star 102.5 radio personalities, Rich Rushforth and Patrick Kelly, were two of the many guests who attended, and shared their experiences with their listeners the day of the launch.

McAlister's Deli gave away tea tumblers to the first 100 guests at the Grand Opening, as well as a $10 Gift Card. A portion of the proceeds for the first week were donated to Autism Speaks. "We are excited to officially have a store in Southern Pines," said Merrick McKinnie, President of Southern Deli Holdings. "The turnout was unbelievable the second we opened the doors, and it was an amazing opportunity to have the chance to meet and greet with the members of this wonderful community."

The Southern Pines restaurant, which is located at 43-B Pinecrest Avenue, Southern Pines, NC 28387, has an interior area of 3,838 square feet that seats 158 patrons. There is also a front outdoor eating area that seats 16, and a rear outdoor seating area that seats 40. Hours of operation include Monday - Thursday 10:30am - 9pm, Friday - Saturday 10:30am - 10:00pm and Sunday 10:30am - 9:00pm.

McAlister's Deli stems from humble beginnings, known for its American Regional favorites served with a side of genuine hospitality. Opening its first store in a converted gas station in Oxford, Mississippi, McAlister's Deli has grown into one of the nation's top dining franchises.

Staying true to its roots, the new Southern Pines location serves all of the normal menu favorites, including sandwiches, spuds, soups, salads, desserts and of course, McAlister's Deli Famous Sweet Tea™. Although this location does not have a drive-thru, it features a Wi-Fi bar and offers a full catering menu.

About McAlister's

Founded in 1989, McAlister's Deli® is a fast casual restaurant chain known for its sandwiches, spuds, soups, salads, desserts and McAlister's Famous Sweet Tea™. In addition to dine-in and take-out service, McAlister's also offers catering with a selection of sandwich trays, box lunches, desserts, a hot spud bar and more. With numerous industry accolades, the McAlister's brand has 337 restaurants in 24 states. The company is headquartered in Alpharetta, Ga. For more information, visit www.mcalistersdeli.com.

About Southern Deli Holdings, LLC

Southern Deli (SD) Holdings is headquartered in Matthews, N.C. and owns and operates 48 McAlister's Deli locations in seven states: Colorado, Illinois, Kentucky, Missouri, North Carolina, South Carolina, and Wyoming. SD Holdings is the second largest McAlister's Deli franchise group with offices in Fort Collins, CO., and Matthews, NC. For more information, visit www.SDHoldingsLLC.com.

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