Composite Leader Sets Sights on Superseding Wood as Decking Material of Choice

/EINPresswire.com/ -- WINCHESTER, VA--(Marketwired - April 27, 2016) - With outdoor living season finally here, Trex Company (NYSE: TREX) is taking direct aim at the wood decking industry by asking homeowners and contractors one simple question: "Why would you ever build with wood?" The world's largest manufacturer of wood-alternative decking and railing poses this question in new videos that feature side-by-side performance comparisons between Trex® composite decking and the wood species most commonly used for decking, visually highlighting the superior durability, low-maintenance and aesthetic benefits of its high-performance composite material over wood.

"There are currently more than 40 million wood decks* in the US alone that are over 20 years old and in need of repair or replacement. At Trex, we see this as a tremendous opportunity," explained Adam Zambanini, senior vice president of marketing for Trex. "Since those decks were built, Trex has revolutionized the decking market with a high-performing, low-maintenance and eco-friendly material that is proven to outperform and outlast wood. To aid homeowners in making the Trex decision when it comes time to build or replace a deck or outdoor living space, these new time-lapse videos visually illustrate the long-term advantages of Trex compared to wood decking, conveying the undeniable benefits of Trex high-performance decking."

The "Trex vs. Wood" video series, accessible via YouTube on The TrexCo channel, calls out the distinct benefits of high-performance Trex composite decking over the most commonly used wood decking materials: cedar, pressure treated lumber, ipe and redwood. Each video features a side-by-side comparison showing how the different materials wear and fare over time against the outdoor elements, insects and ongoing use.

"These videos make a truly compelling case for composite by showing how Trex deck boards resist fading, staining, scratching and insect damage far better than wood," Zambanini said. "They also reinforce the ultra-low maintenance of Trex decking -- a benefit that resonates with today's homeowners, who would rather spend their time enjoying their outdoor living spaces than maintaining them."

For more information about Trex decking, visit trex.com. 

*North American Deck and Railing Association (NADRA)

About Trex Company

Trex Company is the world's largest manufacturer of high performance wood-alternative decking and railing, with more than 20 years of product experience. Stocked in more than 6,700 retail locations worldwide, Trex outdoor living products offer a wide range of style options with fewer ongoing maintenance requirements than wood, as well as a truly environmentally responsible choice. For more information, visit trex.com. You also can follow Trex on Twitter (@Trex_Company), Pinterest (trexcompany), or Houzz (trex-company-inc), "like" Trex on Facebook, or view product and demonstration videos on the brand's YouTube channel (TheTrexCo).

Contact: Hunter Hackett or Lindsey Lucenta
L.C. Williams & Associates
800/837-7123 or 312/565-3900
hhackett@lcwa.com or llucenta@lcwa.com

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