"Not Your Father’s Charity" announces the publication of its new white paper for nonprofits and charities in the resources section of the website.

ORLANDO, FLORIDA, UNI, February 17, 2016 /EINPresswire.com/ -- National thought leader, social entrepreneur, author and speaker, Wayne Elsey, announced the publication of his most recent white paper “How to Blow Past Your Competition with Press Releases”, which is available on the resources page of his blog Not Your Father’s Charity. Elsey has always been an advocate of helping small and medium-sized nonprofits and social enterprises rise to the top. He strongly believes that doing social good does not have to be something that has to be financially challenging. One of the key ways to raise brand awareness for social sector organizations is through their media and communications.

“There is a huge opportunity for nonprofits and social enterprises to dominate their particular mission versus their competition, and that’s with consistent communications. I’ve found that many nonprofits are doing excellent work, but they are not promoting their successes enough, if at all, with press releases. As always, the aim of my blog and this white paper is to inform in a practical and easy way. I want people to understand that many more nonprofits can be successful, and one of those ways is to be effective in their communications and press releases. It’s an opportunity to help spread the word about their brand,” Elsey said.

This easy-to-read and digest white paper is the most recent addition to a series of white papers and books Elsey has published for the social sector. While his books are available on Amazon all of his publications are issued for free on his website so as to reach the widest possible audience. Elsey believes and is committed to ensuring the best possible thinking, best practice knowledge and expertise is not beyond the reach of any nonprofit, NGO or social enterprise.

About the Author
Wayne Elsey is an authority on topics related to leadership, business, money, branding, life success and the social sector due to his success in both the for profit and philanthropic world. Elsey is the founder and former CEO of a nonprofit he grew from zero to over $70 million in less than 5 years. He later took this success and started Funds2Orgs in 2012, a leading social enterprise that provides fundraising solutions for thousands of organizations primarily in North America while working with micro-enterprises in developing nations to create economic sustainability. Elsey has been featured on NBC Nightly News, Good Morning America, Today Show, & Fox News. He is also the author of “Almost Isn’t Good Enough”, the “Not Your Father’s Charity Book Series” and “Get Off the Couch: Grip & Rip and Break the Barriers Holding You Back in Life”. Elsey is available for interviews and speaking engagements.

Yvonne Keller
Elsey Enterprises
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