Dublin, Jan. 13, 2016 (GLOBE NEWSWIRE) -- Research and Markets (http://www.researchandmarkets.com/research/gcl78l/global_footwear) has announced the addition of the "Global Footwear Market 2015-2019" report to their offering.

The global footwear market to reach a market value of around USD 216 billion by the end of 2019

The increased influence of fashion is the primary driver for the growth of this market. Consumers prefer matching their footwear with their daily outfits. The population in the age group between 14 years to 30 years is relatively more fashion conscious and contributes considerably to the replacement purchase of footwear.

The increase in marketing initiatives by vendors is also expected to contribute to the market growth during the forecast period. Celebrity-endorsed fashion, sponsoring sports teams, and attracting consumers through social media are some marketing initiatives adopted by vendors. For instance, during 2014, Adidas entered a 10-year sponsorship agreement with Manchester United for USD 1.13 billion for advertising their brand.

The non-athletic footwear segment accounted for 62% of the market share during 2014. The report expects this segment to reach a market value of around USD 133 billion by the end of 2019. The increasing influence of fashion is a crucial driver for this segment. Private labels such as White Stag and Faded Glory are popular in this category as they offer quality products at a relatively low price.

Footwear specialists accounted for around 55% of the market shares during 2014. The in-house services offered such as experienced and friendly staff, and the availability of a variety of brands under the same roof is the driving factor for the popularity of this distribution channel.

North America accounted for around 40% of the market share during 2014 and is expected to retain its leadership until the end of 2019. The report predicts this region to reach a market value of USD 86 billion by the end of 2019. The US is the market leader in this region.

The report offers an analysis of each of the following segments and discusses its impact on the overall market growth

• Athletic footwear
• Non-athletic footwear

Segmentation by distribution channel and analysis of

• Footwear specialists
• Internet sales
• Supermarkets

The report offers an analysis of each of the following segments and discusses its impact on the overall market growth

• Footwear specialists
• Internet sales
• Supermarkets/hypermarkets
• Department stores
• Clothing stores

Competitive landscape and key vendors

• Adidas
• New Balance
• Nike
• Puma
• VF Corp

The footwear market is highly fragmented with the presence of well-diversified international vendors. There is an intense competition between these companies, enabling constant growth and innovations.

Key Topics Covered:

Part 01: Executive summary

Part 02: Scope of the report

Part 03: Market research methodology

Part 04: Introduction

Part 05: Market landscape

Part 06: Market segmentation by product

Part 07: Market segmentation by demography

Part 08: Geographical segmentation

Part 09: Market segmentation by distribution channel

Part 10: Market segmentation by cost structure

Part 11: Key leading countries

Part 12: Market drivers

Part 13: Impact of drivers

Part 14: Market challenges

Part 15: Impact of drivers and challenges

Part 16: Market trends

Part 17: Vendor landscape

Part 18: Key vendor analysis

For more information visit http://www.researchandmarkets.com/research/gcl78l/global_footwear

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