Because
water is essential to nature, communities, and business, The Coca-Cola Company
and World Wildlife Fund (WWF) launched a
transformational partnership in 2007 to help conserve the world’s freshwater
resources. Expanding this focus and building on our progress, we renewed our
collaboration through 2020 to achieve even greater impact by helping address
the natural resource challenges that impact fresh water.
Together,
we are working to more deeply engage the company’s value chain; involve
additional partners to achieve greater scale and impact; and spark commitments
from businesses, governments, and consumers to take action to value, conserve,
and protect the planet’s natural resources.
We are
focused on helping to ensure healthy,
resilient freshwater basins, measurably improving environmental performance
across the company’s value chain, integrating the value of nature into public
and private decision-making processes, and convening influential partners to
solve global environmental challenges. Progress toward these new goals
includes:
Identified geographies where freshwater conservation efforts will be directed through
2020, with a focus on the catchments of the Mesoamerican Reef and the Yangtze
River.
Committed
to sustainably source 13 key agricultural ingredients and released our Sustainable
Agriculture Guiding Principles to support this work; worked to reduce greenhouse gas emissions across the entire value chain of
Coca-Cola’s products through comprehensive reductions in manufacturing
processes, packaging formats, delivery fleet, refrigeration equipment and
ingredient sourcing; joined
seven major consumer brands in founding the Bioplastic Feedstock Alliance, which will call upon leading experts to evaluate feedstock sources based
on land use, food security, biodiversity and other impacts; and improved
water-use efficiency 10 percent over 2010.
Began to evaluate the impact of
implementing sustainability standards on ecosystem services using select partnership
freshwater geographies.
Initiated
collaboration with key stakeholders in the Coca-Cola system, companies in the
Coca-Cola value chain, civil society organizations working on freshwater
conservation in our geographies, academic institutions performing research on
natural capital, and multilateral initiatives that invest in projects to improve
the global environment; and engaged in the global water dialogue through
participation at World Water
Week
in Stockholmand hosted a
regional planning process event, “Water for Our
Future,”
in preparation for the 7th World
Water Forum in Korea 2015.
