Bulldog Reporter's PR University Presents a Master Class Webinar

Oakland, CA - (NewMediaWire) - March 05, 2014 - PR professionals looking to reach millions of customers, prospects and employees globally on LinkedIn will learn how first-hand in a new webinar by PR University. This exclusive roundtable offers attendees the opportunity to question and interact directly with the corporate communications manager at LinkedIn, as well as from social media experts at Citi, Dell, JCPR and Inbound Lead Solutions.

PR pros who attend Leading-Edge LinkedIn for PR: LinkedIn, Citi & Dell Share Best New Techniques for Creating More Profitable Connections on LinkedIn will discover the freshest insights on how to supercharge LinkedIn pages and integrate them across a social media presence for a bigger digital footprint. Attendees will also hear best practices straight from top social media engaged brands—and from an insider at LinkedIn.

This PR University webinar takes place on Thursday, March 20, at 1PM ET (noon CT; 11AM MT; 10AM PT).

Featuring Trainers:

Yumi Wilson, Manager, Corporate Communications, LinkedIn Corporation

Paul Butcher, Director, Digital Communications, Citi

Suzanne Doughty, Social Media Program Manager, Dell

Nicole Hudson, Founder and President, Inbound Lead Solutions

Leslie Billera, Vice President, Marketing, JCPR

What PR pros will learn:

•New LinkedIn Developments: How LinkedIn’s recent improvements can help a company or brand

•LinkedIn and Mobile: Tips for driving engagement on smartphones and tablets using LinkedIn

•Data and Stats: Why LinkedIn matters—even for B2C companies

•How to set up Better Company Pages to improve reputation and drive even more traffic to branded sites

•Superior Profiles: Secrets of creating compelling profiles—from keyword optimization tips to visual branding best practices

•LinkedIn Apps: A breakdown of the latest apps—and how to add them to branded pages for greater engagement

•How to optimize LinkedIn for SEO to make pages more discoverable

•New ways to make LinkedIn Endorsements work for brand pages

•Compelling Status Updates & Content: How to engage connections with relevant content using tools like LinkedIn Today

•LinkedIn Groups: The pros, cons and steps for creating and managing LinkedIn communities

•Measurement: How to measure the value of LinkedIn efforts and prove their worth to management across each platform

•Best Practices: Most effective LinkedIn pages and techniques being used by brands to build buzz

For more details, go to the conference home page.

Bulldog Reporter’s PR University produces over 60 high-level professional development conferences per year with extraordinary speakers on media relations skills, PR measurement, crisis communications, PR technology, social media, and the nation's most influential media—a complete professional development program to meet all your training and updating needs.

Attendance at this Bulldog Reporter PR University webinar costs just $299 per login. Participants in this 90-minute webinar will be able to pose specific questions for the presenter at several junctures during the discussion.

Attendees of PR University conferences receive one credit toward PRSA accreditation maintenance. Registration also includes an up-to-the-minute conference manual. For more information on taking part in the event, go to the conference home page or for personalized service and special offers please contact one of our sales consultants toll free at: 1-800-959-1059.

Media Contact: Brian Pittman Phone: 805-294-2977 Email: bpittman@bulldogreporter.com

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