Recall -- Firm Press Release

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Price Chopper Supermarkets Recalls Coconut Custard Pies

Contact: Consumer: 800-666-7667

Media: Mona Golub 518-379-1480

Jon Pierce 518-221-1186 E-mail: jon@albanypr.com  

FOR IMMEDIATE RELEASE - October 18, 2013 - Price Chopper Supermarkets is issuing a recall on Price Chopper eight inch (8”) and ten inch (10”) coconut custard pies, with UPC numbers 41735 23713, 41735 23721 and 41735 22453 due to a lack of ingredient information on the label; the pies contain milk, egg, soy, wheat and tree nut (coconut), which are known allergens. Other than this labeling issue, the product is safe for consumption for those not allergic to the above allergens.

The pies were sold between August 11 and October 18.

Products should be returned to a local Price Chopper for a full refund. For more information visit pricechopper.com or call 800-666-7667, option 3, Monday through Friday, 8:30am -7pm and Saturday and Sunday from 10am – 4pm.

In addition to alerting the media, Price Chopper has initiated its Smart Reply notification program, which uses purchase data and consumer phone numbers on file in connection with the company’s AdvantEdge (loyalty) card to alert those households that may have purchased the product in question. All customers who purchased the product except for one have already been contacted using Smart Reply.

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