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The Firm: Blood, Lies and Royal Succession hits top of the Apple Podcast charts in 13 counties making it one of the fastest growing podcast series in the world

NEW YORK, NEW YORK, UNITED STATES, June 28, 2022 / -- Audology, a podcast production label and distributor of original audio from Empire Media Group, Inc. (EMG), today dropped the third chapter of the hit new non-scripted series, The Firm: Blood, Lies and Royal Succession, an audio documentary that has won over history fans around the globe as it explores the controversies, scandals, and cover-ups of the British monarchy.

Listen to the latest episode HERE.

From award-winning Executive Producers Dylan Howard (Fatal Voyage: The Mysterious Death of Natalie Wood, The Killing of Marilyn Monroe, Diana: Case Solved) and Melissa Cronin (Epstein: Devil in the Darkness), and in partnership with the website The Royal Observer™, The Firm has shot into the top 50 on the Apple Podcasts history charts in the United States, United Kingdom, Canada, Australia, New Zealand, China, and the United Arab Emirates, marking the true global nature of the production.

The Firm also clocked the top 100 in Japan, South Africa, Hong Kong, Japan, Ireland, Spain, and Germany. Apple's charts are considered the most-watched public-facing measure of podcast success.

In the latest installment, The Firm revisits the reign of George III—the “misunderstood monarch”who was The King from 1760 until his death in 1820. Chapter Three: The Madness of George III, unveils ​​that the misunderstood monarch was far from being the mad tyrant as portrayed in Hamilton, and was in fact suffering from bipolar disorder, and became the victim of a smear campaign by America’s founding fathers in order to justify the war of independence.

Throughout his reign, George III was considered one of Britain (and Ireland) most popular and successful kings; putting into place many of the monarchy’s current institutions and traditions, including Buckingham Palace, the Trooping of the Color and the Royal Enclosure at Ascot, defeating Napoleon at Waterloo, which remains Britain’s greatest military victory after the Battle of Britain against Nazi Germany, and becoming publicly known as “The Farmer King” because he was so in tune with ordinary people.

Despite his success and well-earned fame, royal insiders and historians reveal throughout the newly released podcast episode - The Madness of George III - that in 1789, British parliament passed the Regency Act, which would have given George III’s crown to his son, but he recovered sanity just days before it was to take effect. It is also uncovered that the day after George III’s Golden Jubilee in 1810, he was summoned to spend the last 10 years of his life shut away in Windsor Castle.

The Firm is written by Dominic Utton, produced by Douglas Montero, and edited by Sean Kravit. The series is hosted by Jonathan Lock.

Over the next nine weeks, new episodes will be available to download weekly via Apple Podcasts, Spotify, Google Play, and everywhere podcasts are available.

Audology, EMG’s podcast division, launched earlier this year with podcast productions powered by artificial intelligence for EMG brands,, and


The Royal Observer™ takes you behind the high walls, gilded gates and palace façades and into the very heart of the most famous families alive. The website and quarterly print edition explore history and tradition stretching back thousands of years. We celebrate all the pomp and ceremony that drive and define the public lives of royal families around the world, while also venturing behind closed doors into the shadowy areas of the royal palaces the public does not get to see. With the latest coverage of the entire royal families, exclusive news, photos and insider details of events, The Royal Observer™ takes users inside a rarefied world.


Audology is an audio-first studio and premium podcast network with a mission to make podcasting part of people's everyday lives. As a division of Empire Media Group, Audology develops, create, produces and distributes original audio and launches digital initiatives. With unparalleled access to the world's most innovative creators, Audiology produces unique listening experiences across a wide range of interests and demographics. Audology is a full-service operation, offering financing, production, marketing, and monetization.


Empire Media Group, Inc. (EMG) is the new media landscape, where bold and authoritative content meets innovative delivery for passionate audiences. An award-winning, global, and next-generation multi-platform media company, EMG encompasses a powerful portfolio of assets that serve highly engaged audiences through a rich assemblage of content delivery mechanisms: from magazines, live events, and digital media, to video, television, audio, book publishing, and more. EMG’s suite of 12 vaunted brands makes it one of the world’s largest and most diversified modern media conglomerates, with market share across entertainment, fashion and beauty, luxury, travel, and specialist consumer titles. At EMG, we do not just serve readers; we serve users. Divisions of EMG include television and movie production company Mystify Studios, podcast studio Audology, literary publisher Harland & Wolff Publishing, marketing firm Elevate Strategic, EMG Ventures, and the non-profit foundation, the Institute for Healthy Media Minds, which is focused on creating a positive culture of mental health across the journalism, media, and public relations industries. With these six distinct business units united under a mandate of preeminence in content quality and innovation, EMG is a 360-degree media business that is poised for the future — broadening the reach of storytelling into virtual and augmented reality, programming, e-commerce, immersive events, branded content, innovative advertising solutions, and beyond.

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