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The global data brokerage market is expected to increase with a CAGR of 12% during forecast period i.e. 2018 to 2023

Data brokerage plays an important role in field of almost each and every sector because each sector works for consumers and focus on their demands.

HYDERABAD, TELANGANA, INDIA, September 4, 2018 / -- Data brokerage is the process of collecting and storing the personal information and data from the consumers and selling them to organizations and enterprises. Consumer-facing businesses are employing data analytics to understand the market trends, consumer behavior and growth opportunities, which is creating high demand for data brokerage market in product and services. The data provided by data brokers is not only used for analytics purposes but also to track the demand of customers in market.

The collected data might create risk to consumers and could become a challenge to data brokerage firms. Data brokers store unnecessary data about consumers which can be security risk. Privacy and security laws have to be implemented which in turn creates limitations for data brokerage market.

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Data brokers lacks relationship with data subject, and are not aware of who uses the data and for what purpose, this poses a serious limitation for data brokerage market. The data brokers stores each and every information of consumers such as internet activities, transaction records and all personal details from date of birth to books they read. Various businesses are looking for the data to target the consumers accordingly. This describes both driver and opportunity for the market growth of data brokerage. The current status showing that data brokerage still holds strong market competitions.

North America is the most attractive market for data brokerage for the past couple of years. Increase in use of data in business applications in the U.S. and Canada will have good outcome for data brokerage operation in the region. For business, collecting and maintaining the consumer data is one of the growth strategies. Data that includes customer’s email address, contact details and other online and offline activities. Organizations are buying that data which reveal consumer’s area of interest in order to understand requirements.

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Key players operating in the data brokerage market include Acxiom Corporation, Experian Plc, CoreLogic, TransUnion LLC, Oracle Corporation and many more. Acxiom is the biggest pioneered data brokerage business model on collecting data of people, this company contains maximum market share in collecting data and selling it to the organizations.

Data Brokerage market report is segmented as indicated below:
1. Data Brokerage market – By Data Types
1.1. Introduction
1.2. Qualitative
1.2.1. Nominal
1.2.2. Ordinal
1.3. Quantitative
1.3.1. Discrete
1.3.2. Continuous

2. Data brokerage market – By Targets
2.1. Introduction
2.2. Risk Reduction
2.3. People Search
2.4. Marketing Strategy

3. Data brokerage market - By Applications (Qualitative/Quantitative)
3.1. Demographic data
3.1.1. Age
3.1.2. Height
3.1.3. Weight
3.1.4. Gender
3.1.5. Country of origin
3.1.6. Others
3.2. Court and public records data
3.2.1. Bankruptcies
3.2.2. Criminal offenses and Convictions
3.2.3. Judgments
3.2.4. Liens
3.2.5. Others
3.3. Social media and technology data
3.3.1. Electronic purchase
3.3.2. Friend connections
3.3.3. Internet connection type
3.3.4. Internet provider
3.3.5. Level of usage
3.3.6. Others
3.4. Home and neighborhood data
3.4.1. Address coded as public/government Housing
3.4.2. Home Equity
3.4.3. Home size
3.4.4. Lender
3.4.5. Rent Price
3.4.6. Type of owner
3.4.7. Others
3.5. General Interest Data
3.5.1. Apparel Preferences
3.5.2. Charitable giving
3.5.3. Casinos
3.5.4. Magazine and catalog subscriptions
3.5.5. Media channel used
3.5.6. Others
3.6. Financial data
3.6.1. Ability to afford products
3.6.2. Credit card users
3.6.3. Presence of gold or platinum card
3.6.4. Investment interests
3.6.5. Life insurance
3.6.6. Others
3.7. Vehicle data
3.7.1. Brand Preferences
3.7.2. Insurance Renewal
3.7.3. Vehicles owned
3.7.4. Vehicle value index
3.7.5. Vehicle owner
3.7.6. Others
3.8. Travel data
3.8.1. Read books and magazine about travel
3.8.2. Travel purchase
3.8.3. Date of last travel purchase
3.8.4. Vacation property
3.8.5. Vacation destination
3.8.6. Others
3.9. Purchase Behavior Data
3.9.1. Amount spent on goods
3.9.2. Buying activity
3.9.3. Method of payment
3.9.4. Types of purchases
3.9.5. Last online order date
3.9.6. Order’s range
3.9.7. Others
3.10. E-Commerce
3.11. Health data
3.11.1. Smoker in household
3.11.2. Tobacco usage
3.11.3. Geriatric supplies
3.11.4. Allergy Sufferer
3.11.5. Health magazine
3.11.6. Weight loss and supplements
3.11.7. Others

4. Data Brokerage Market – End users
4.1. Government
4.2. Automotive
4.3. Healthcare
4.4. Banking
4.5. Food and Beverage
4.6. Retail
4.7. Tourism
4.8. Telecommunication and IT
4.9. Education
4.10. Electronics market
4.11. Others

5. Data Brokerage Market – By Market Entropy
6. Data Brokerage Market – By Geography

Companies Cited/Interviewed/Referenced
Acxiom Corporation
Harte Hanks
Experian Plc
Oracle corporation
H.I.G Capital
TowerData Inc.
Bloomberg L.P
Fair Isaac Corporation
Company 20+

Related Articles:

A. Big Data Consulting Market

B. Cloud Integration Market

What can you expect from the report?
The Data Brokerage Market Report is Prepared with the Main Agenda to Cover the following 20 points:

1. Market Size by Product Categories
2. Market trends
3. Manufacturer Landscape
4. Distributor Landscape
5. Pricing Analysis
6. Top 10 End user Analysis
7. Product Benchmarking
8. Product Developments
9. Mergers & Acquisition Analysis
10. Patent Analysis
11. Demand Analysis ( By Revenue & Volume )
12. Country level Analysis (15+)
13. Competitor Analysis
14. Market Shares Analysis
15. Value Chain Analysis
16. Supply Chain Analysis
17. Strategic Analysis
18. Current & Future Market Landscape Analysis
19. Opportunity Analysis
20. Revenue and Volume Analysis

Frequently Asked Questions:

Q. Does IndustryARC publish country, or application based reports in Data Brokerage Market? Response: Yes, we do have separate reports and database as mentioned below:

1. North America Data Brokerage Market Report (2018-2023)
2. South America Data Brokerage Market Report (2018-2023)
3. Europe Data Brokerage Market Report (2018-2023)
4. Asia Pacific Data Brokerage Market Report (2018-2023)
5. Middle East and Africa Data Brokerage Market Report (2018-2023)
6. Discrete Data Brokerage Market Report (2018-2023)
7. Risk Reduction Data Brokerage Market Report (2018-2023)
8. Court and public records data Data Brokerage Market Report (2018-2023)
9. Travel data Data Brokerage Market Report (2018-2023)
10. Telecommunication and IT Data Brokerage Market Report (2018-2023)

Q. Does IndustryARC provide customized reports and charge additionally for limited customization?
Response: Yes, we can customize the report by extracting data from our database of reports and annual subscription databases. We can provide the following free customization

1. Increase the level of data in application or end user industry.
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