Tiffany & Co in Personal Accessories (World) 2017- SWOT Analysis, Size, Share, Growth, Trends and Forecast by 2022
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PUNE, INDIA, November 10, 2017 /EINPresswire.com/ -- Tiffany & Co in Personal Accessories Market:Executive Summary
Tiffany & Co is a leading real jewellery company most famous for its association with Audrey Hepburn and timeless diamonds. Despite expanding its more affordable ranges in recent years, the company is increasingly overlooked by young consumers due to its classic image. To turn around its negative trend in sales, Tiffany & Co aims to reduce its dependence on the US, increase its appeal to Millennials, strengthen its position in watches, expand online and launch new products more regularly.
Tiffany & Co in Personal Accessories (World) Company Profile offers detailed strategic analysis of the company’s business, examining its performance in the Personal Accessories industry. The report examines company shares by region and sector, product developments, market and distribution strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving success.
Product coverage: Bags and Luggage, Jewellery, Watches, Writing Instruments.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Tiffany & Co delivers a detailed strategic analysis of the company's business, examining its performance in the Personal Accessories market and the global economy.
Company and market share data provide a detailed look at the financial position of Tiffany & Co, while in-depth qualitative analysis will help you understand the brand strategy and growth prospects of Tiffany & Co.
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THIS REPORT EXAMINES:
Company share by region and sector
Brand portfolio
New product developments
Marketing and distribution strategies
A detailed SWOT analysis of Tiffany & Co provides strategic intelligence on:
Strengths and weaknesses
Category and country opportunities for growth
Challenges and threats from current competition and future prospects
Global and regional market positions
Why buy this report?
* Get a detailed picture of the Personal Accessories market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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Table of Contents
Scope
STRATEGIC EVALUATION
Key company facts
Tiffany & Co remains overwhelmingly US-focused
Tiffany & Co financials by reportable segments
SWOT: Tiffany & Co
Key strategic challenges and objectives
COMPETITIVE POSITIONING
Chinese players now dominate the global jewellery scene
Established luxury brands remain Tiffany’s main competitors
MARKET ASSESSMENT
Tiffany & Co badly hit by the decline in US demand for fine jewellery
Tiffany & Co's presence negligible outside fine jewellery
Mixed outlook for Tiffany’s key markets
GEOGRAPHIC AND CATEGORY OPPORTUNITIES
Fine jewellery: India and China offer the largest growth potential
India’s diamond jewellery market: An overlooked opportunity?
Partnering with Net-A-Porter to tap into internet retailing opportunities
Bridge jewellery: A platform to reach aspiring consumers around the world
Muslim women: A new key target audience?
BRAND STRATEGY
HardWear: A new direction for Tiffany
Bridal Jewellery: Embracing other forms of relationships
Tiffany & Co watches: A large but still untapped opportunity
Fragrances: Foraying into premium beauty and personal care
Investing in writing instruments and homewares
OPERATIONS
Diamond sourcing and manufacturing facilities
Selective distribution to maintain the company's image and desirability
Expanding across social media platforms
RECOMMENDATIONS
Recommendations
DEFINITIONS
Definitions
APPENDIX: COMPETITOR ANALYTICS
Competitor Analytics tool
Overview
Competitors
Market Overlap
Treemap
Overlap Matrices
Continuous…
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Norah Trent
WiseGuy Research Consultants Pvt. Ltd.
+1 646 845 9349 / +44 208 133 9349
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