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On the Heels of a Successful Swim Debut at New York Fashion Week, Phoenix-based Company Showcases its Collection in its Own Backyard

/EIN News/ -- PHOENIX, March 02, 2017 (GLOBE NEWSWIRE) --, a rising name in the world of fashion, is headlining Scottsdale Fashion Week’s Active and Swimwear Design Showcase with the Yandy Swim 2017 collection on Friday, March 3, 2017 at 9:30 pm at the W Scottsdale. Although Yandy has been a Valley staple since 2005, this will be the fashion brand’s debut show at Scottsdale Fashion Week.

Following a successful and well-reviewed show at New York Fashion Week, Yandy will be presenting a subset of its NYFW show - inspired by global culture and timeless sophistication. The Yandy Swim collection show theme “Jetset” is a nod to the brand’s evolution toward a fashion forward customer with a discerning eye for design, quality and fit, but who wants affordable sophistication.

“Collaborating with Scottsdale Fashion Week is very important to Yandy because we believe that industry disruption and innovation is region agnostic,” said Thom Brodeur, CEO of Yandy. “There is considerable innovation in the fashion industry percolating in the Southwest – the Greater Phoenix metropolitan region itself an emerging leader. As one of the largest online retailers of women’s apparel and an emerging fashion brand founded and headquartered in the region, we want to do our part to amplify and draw attention to what is happening here, and to be a conduit between the fashion industry’s ‘maker’ markets (New York and Los Angeles) and the excellence developing in the region.”

Current Guess swim and lingerie model Rachel Mortenson and Miss Arizona USA Tommy Lynn Calhoun will headline Yandy’s Scottsdale Fashion Week show. The brand’s exceptional styling team includes makeup artistry by renowned expert Allison Michelle Pynn and hair looks created by Salon Tavit of Scottsdale.

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About Yandy: Yandy is a leading online retailer of sexy women’s specialty apparel. Millions of women around the world wear Yandy everyday intimates, lingerie, swimwear and costumes. Our passion for design, fit and fashion drives our company’s “own your sexy” mantra in everything we do, from product innovation and merchandising to our mission to help every woman discover or rediscover her own brand of sexy. To shop now or learn more about Yandy, visit

Media contact: Sarah Chamberlain	
623.551.0060 ext. 202

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Distribution channels: Beauty & Hair Care, Retail

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