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American Specialty Toy Retailing Association (ASTRA) Members Name the Rubik's(R) Cube to the 2016 "Best Toys for Kids Awards" List

/ -- DANVERS, MA--(Marketwired - August 03, 2016) - The Rubik's® Cube, distributed by Winning Moves Games, has been honored with a 2016 Best Toys for Kids award by the American Specialty Toy Retailing Association (ASTRA).

"The Best Toys for Kids Award winners are selected by neighborhood toy store owners around the country who watch kids play in their store all day long and talk with parents about which toys sustain their child's attention and become beloved additions to their toy box" said Kimberly Mosley, President of ASTRA.

With 400 million Rubik's Cube sold to date, it is the best selling toy in history. The Cube phenomenon has stood the test of time and has established itself as an icon of 1980's popular culture. This legendary status lives on today appearing in TV shows, Hollywood movies, music videos, and even has its own global sport (SpeedCubing).

"The Rubik's Cube has been twisting and turning its way into our hearts since 1980 and is just as popular today as it was back then. There are 43 quintillion different combinations -- but only one solution. The eternal challenge to solve the Rubik's Cube is what keeps people coming back for more," said Philip Orbanes Jr., President of Winning Moves Games.

Winning Moves sells the Rubik's® Cube to specialty toy and game retailers nationwide.

About Winning Moves Games
Winning Moves Games is a Massachusetts based maker of both new and classic board games, card games and puzzles including THE RUBIK'S® CUBE, PASS THE PIGS®, NO STRESS CHESS®, and many more wonderful family favorites. Since 1995 Winning Moves Games has delighted game players with hours of fun-filled, safe entertainment at a reasonable price. Winning Moves Games are available at specialty book, toy, & game retailers nationwide and at

About the American Specialty Toy Retailing Association (ASTRA)
Founded in 1992, the American Specialty Toy Retailing Association (ASTRA) is an international not-for-profit trade organization that serves more than 1,800 independent retailers, manufacturers and sales representatives in the specialty toy industry. ASTRA is a community of dedicated professionals committed to providing children with healthy, quality play materials that have high play value and are designed with a focus on what the child can do, rather than what the toy can do. ASTRA members are leaders who, through their businesses, make a positive impact on the economy and culture of the communities they serve. For more information, visit

Rubik's® ©1974 Rubik's®. Used under license Rubik's Brand Ltd. All rights reserved.

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Joe Sequino
Vice President of Marketing
Winning Moves Games
Classic, Retro, Cool and Fun
75 Sylvan Street, Suite C-104
Danvers, MA 01923
(978) 777-7464 x109
(603) 479-2571

The Rubik's(R) Cube, by Winning Moves Games, win the 2016 ASTRA Best Toys For Kids Award!