MEDIA ADVISORY: Ford of Canada Unveils 2017 Models and Demonstrates Interactive Technology at Auto Show Preview Event
To Kick-Off the Calgary International Auto and Truck Show, Ford of Canada Will Host Media and Guests for a Special Sneak Peek and Unveiling Event
/EINPresswire.com/ -- CALGARY, ALBERTA -- (Marketwired) -- 03/07/16 --
WHAT: With the Calgary International Auto and Truck Show just around the
corner, Ford of Canada (Ford) is providing media and VIP guests
the opportunity to get a sneak peek of the Western Canada debut of
the newest additions to the Ford F-Series lineup, including the
2017 Ford Super Duty. A very ferocious vehicle will also make an
appearance as a surprise guest.
Guests and media will have the opportunity to take part in
interactive demonstrations, including the Drugged Suit, which was
developed by Ford to demonstrate the dangers of driving while
under the influence of illegal drugs.
The event will also showcase Ford's newest technology, Pro Trailer
Backup Assist. Guests will have the opportunity to operate a truck
and trailer and experience the Pro Trailer Backup Assist
technology which automatically steers the truck and trailer to the
desired location.
WHO: Mike Sinuita, Truck Marketing Manager, Ford of Canada
WHEN: Monday, March 7, 2016
6 p.m. - 9 p.m. MT
Media interviews with Mike Sinuita are available between 3 p.m. -
9 p.m. MT.
WHERE: Festival Tent
Canada Olympic Park
88 Canada Olympic Road SW
Contacts:
Sophie Pilon
Brookline Public Relations, Inc.
Cell: 403-815-7340
403-538-5641 ext. 110
spilon@brooklinepr.com
Leanna Kruk
Brookline Public Relations, Inc.
Cell: 403-390-2170
403-538-5641 ext. 121
lkruk@brooklinepr.com
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