UK Gospel Choir Sings To The World - Individually, Via A Free iPhone App

A community choir from Hertfordshire in the UK is singing personalized songs around the world, thanks to the wizardry of an iPhone app made in the same town.

HITCHIN, HERTS, UK, June 14, 2015 / -- A musical iPhone app from Hertfordshire called ‘AcoustiCards' is being used around the world. The app is a free download, with users selecting options to make a song which includes personal details such as a name, age, location or hobby. Sending the songs on is simply done by sharing the link by email or text, or posting it on Facebook or Twitter. Covenant Praise Community Choir's director, Elaine Simpson said "We love this app because it echoes the ethos of the choir - celebrating people, celebrating music and spreading all the good vibes associated with that !

Elaine also supplied the lead vocals for some of the songs in the app, working her way through hundreds of names, places and ages in the process. Her family band, Simpsontentwelve provide the backing, including the UK's 2014 young drummer of the year, Morgan Simpson. Some of the other songs are performed by Hitchin-born jazz singer Sarah Ellen Hughes.

The AcoustiCards app has been developed by award-winning Hitchin-based radio producer, Paul Arnold. Like many others, he was facing some tough times back in 2012 when he decided to throw his money and energy into creating a unique personalized musical greetings app. Paul brought his BBC training and skills in audio production, music and interactive projects together to create AcoustiCards, an iPhone and iPad app that seamlessly mixes hundreds of options into its songs. After initial work with Cambridge-based firm Green Custard, he’s now continuing development with local IT specialist Tony Edmonds.

Paul said: "Having an idea for an app, is in many ways, the modern equivalent of having an unfinished novel in a drawer somewhere. To see the smile on people's faces when they get to a line in the song that is perfect for them - that makes it all worthwhile.


• Examples of AcoustiCards can be heard at
• Covenant Praise Community Choir can be heard at the upcoming Rhythms of the World festival in Hitchin (June 21st)
• The AcoustiCards app is free to download for iPhone, iPad and iTouch
• Recipients do not need to download the AcoustiCards app to access their songs
• Users can make and preview as many personalised AcoustiCards as they like at no cost
• Songs cost from nothing to £1.49 to send
• More information and interviews are available from with app creator Paul Arnold on 07941 356026 or email
• AcoustiCards was launched in November 2012. the app has been downloaded over 8,000 times, with nearly 20,000 songs being made.
• Paul Arnold is a radio producer and engineer with three Sony awards and an equal number of BBC Innovation awards to his name. More details can be found at

Paul Arnold
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