New Social Media Managers Workshop Addresses Digital Communications Skills Gap
Communications Planners and Decision-Makers Will Gain Strategic Insights
Los Angeles, CA -
(NewMediaWire) - March 25, 2015 - According to the 2015
State of the Profession Research Report released by the Chartered Institute
of Public Relations, many PR practitioners lack the confidence and skills
required to strategically engage constituents in this brave new world.
To support the broader development
of digital communications skills in the public relations trade, the Public
Relations Society of America (PRSA) has
partnered with social media training
provider and digital strategist Eric
Schwartzman to present a new, two-day Social
Media Manager’s Workshop, to be held in Las Vegas April 29-30, 2015.
The Social Media Manager’s Workshop is designed specifically for practitioners with tactical knowledge of social media, looking to develop sound strategic planning and more advanced, hands-on implementation capabilities.
Selling the value of social media communications to business decision makers, social media policy development, social media ambassador programs, search engine optimization, social media monitoring, digital strategy and planning, social media crisis prevention, hands-on HTML and blogging tutorials and how to use mobile apps like Instagram, Vine and Ustream for public relations outreach are among the topics covered.
Media Contact:
Eric Schwartzman
eric@complysocially.com
(424) 272-1270
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