Saskatoon, Saskatchewan – Potash Corporation of Saskatchewan Inc. (PotashCorp) today matched $150,000 in donations to Regina’s Z99 Radiothon. The annual radiothon raises funds to purchase new equipment that will improve treatment at the Neonatal Intensive Care Unit (NICU) in the Rawlco Centre for Mother Baby Care at the Regina General Hospital. The total of the matching gift challenge was announced live on air during the final hours of the radiothon.

“One of the pillars of our company’s community investment program is health and wellness,” said Bill Johnson, PotashCorp’s Senior Director of Public Affairs. “PotashCorp is committed to improving the quality of life in the communities where we operate and this is why we support the radiothon and the NICU – so children in southern Saskatchewan can get the care they need.”

This is the third year that PotashCorp has matched funds during the radiothon. The NICU treats, on average, 21 fragile newborns and sick babies each day and lacks equipment crucial to their well-being. The goal of Regina’s Z99 Radiothon is to purchase essential pieces of equipment for treating babies born prematurely and those who suffered complications during birth.

“We would really like to thank Saskatchewan residents for stepping up to the plate with their donations to this year’s Z99 Radiothon. By matching PotashCorp’s donation offer and pledging your assistance, you’ve proven that this truly is a province where we look out for our neighbors,” said Johnson.

As the world’s largest crop nutrient company, PotashCorp plays an integral role in global food production. The company produces the three essential nutrients required to help farmers grow healthier, more abundant crops. With global populations rising and diets improving in developing countries, crop nutrients such as potash, phosphates and nitrogen offer a responsible and practical solution to help produce the food we need, from the land we have.

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