Responsible Fans Rewarded at Pocono Raceway
Partnership Promotes Responsibility at Track with NASCAR and TEAM Coalition
LONG POND, PA, July 31, 2017 (GLOBE NEWSWIRE) -- Race fans at the Overton’s 400 earned valuable rewards by making the decision to never drive drunk. The race marks the sixth time that the track, NASCAR and Techniques for Effective Alcohol Management (TEAM) Coalition partnered to promote responsible drinking and traffic safety at Pocono Raceway.
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Before the green flag, 176 fans made the pledge to be the designated driver for their group. All of them had the opportunity to receive a free souvenir photo and a chance to be selected as the Designated Driver for the race. One randomly selected, responsible fan will win the Responsibility Has Its Rewards sweepstakes. The grand prize includes two tickets and two VIP experiences to the next Monster Energy NASCAR Cup Series race at Pocono Raceway.
The Designated Driver for the Race from June, Martin Carr, was selected at random from all of the fans who entered last month as the winner of the NASCAR Responsibility Has Its Rewards sweepstakes. He and his guest received two tickets, a VIP experience, and a behind-the-scenes tour in recognition of his commitment to enjoying race day a Pocono Speedway responsibly.
“The safety of guests is paramount,” said Pocono Raceway CEO Nick Igdalsky. “All of our guests are extended members of the Pocono Raceway Family and we want to see everyone arrive home safe. We are very proud of those guests who pledged to be designated drivers and we thank them for being responsible and helping to get our ‘family’ members home safely after a tremendous day of racing.”
"The success of the Responsibility Has Its Rewards campaign is a direct result of the commitment from our members and all the designated-driver program partners,” said Jill Pepper, executive director of TEAM Coalition. "Teamwork is what this campaign is all about. We are demonstrating that when everyone – including the fans – takes responsibility, everyone wins."
About Pocono Raceway
Pocono Raceway, also known as “The Tricky Triangle,” is family-owned and situated in the beautiful Pocono Mountains of Pennsylvania. In business for over 50 years, the Raceway hosts multiple, national motorsports events including two Monster Energy NASCAR Cup Series races, one Verizon IndyCar Series, one NASCAR Camping World Truck Series and two ARCA Racing Series presented by Menards events each year. The Raceway has added multiple running series events to their annual calendar, including the Warrior Dash. Pocono Raceway is the world’s largest, privately-owned solar-powered sports facility. Their 25-acre, three-megawatt solar farm provides the energy needs of the Raceway, as well as, adds electricity to the local power grid.
For more information, please visit www.poconoraceway.com.
About TEAM Coalition
TEAM Coalition is an alliance of professional and collegiate sports, entertainment facilities, concessionaires, stadium service providers, the beer industry, distillers, broadcasters, governmental traffic safety experts, and others working together to promote responsible drinking and positive fan behavior at sports and entertainment facilities. TEAM Coalition's members and supporters include NASCAR, Major League Baseball, Major League Soccer, National Basketball Association, National Football League, National Hockey League, National Collegiate Athletic Association, Americrown, Aramark, Delaware North Sportservice, Legends, Spectra, Beer Institute, National Beer Wholesalers Association, Anheuser-Busch Companies, Constellation Brands, HEINEKEN USA, MillerCoors, Brown-Forman, Live Nation, National Association of Broadcasters, Contemporary Services Corporation, International Association of Venue Managers, Stadium Managers Association and the National Highway Traffic Safety Administration.
For more information, go to www.TEAMCoalition.org.
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Jill Pepper, TEAM Coalition 703-647-7431, jill@teamcoalition.org Ben May, Pocono Raceway – 570-977-5779, benmay@poconoraceway.com
