Global Traditional Toys Market 2016 Share, Trend, Segmentation and Forecast to 2021

Shifting Dynamics of Traditional Toys in Emerging Markets global briefing offers a comprehensive guide to the Toys and Games market at an international level...

PUNE, MAHARASTRA, INDIA, January 10, 2017 /EINPresswire.com/ --

Summary

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Euromonitor International's The Shifting Dynamics of Traditional Toys in Emerging Markets global briefing offers a comprehensive guide to the Toys and Games market at an international level. It looks at both global and regional level performances as well as providing category and channel analysis. It identifies the leading companies and offers strategic analysis of key factors influencing the industry, new product developments as well as future trends and prospects.

Product coverage: Traditional Toys and Games, Video Games.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Toys and Games market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.



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Table of Contents

INTRODUCTION

Scope

Key findings

THE SHIFTING EMERGING MARKET LANDSCAPE

Emerging and developed markets toy growth converges in 2015

Child population growth concentrated in emerging markets

Average number of children per household on the decline

Key emerging markets see major shifts that will affect toys

Emerging markets demographic and income toy drivers

Key traditional toys and games emerging markets

EMERGING GROWTH MARKETS

China benefiting from economic and population growth

Much of China unable to take advantage of one child policy’s end

Middle and upper class will lead multi-child households

Baby, infant and pre -school toys to see short term impact

Toy categories for older children will have potential in later years

POPULATION GROWTH DRIVES TOYS IN SUB-SAHARAN AFRICA AND INDIA

Demographics core to Sub-Saharan Africa and Indian markets

Middle East and Africa to gain momentum amid emerging markets

Africa core to Middle East and Africa’s child population growth

High child population countries also amongst smaller economies

Toy sales concentrated in major economies

Traditional toy sales see growth slip in India

Limited class mobility persists in India

Low cost toys the focus for parents

Branded and educational products small but growing

RUSSIA’S WEALTH-FOCUSED TOY MARKET

Russia’s wealth compensates for its demographic issues

Russian toy market sees early impact of economic issues

Poor economic outlook hurting new family growth

Family growth government initiatives have limited impact

Pre-school, infant and baby toys see negative impact

Impulse toys with major second markets also impacted

BRAZIL’S DIMINISHED TOY FUTURE

Brazil’s economic and demographic issues create a stalled market

Instability in Brazil dragging traditional toy growth

Brazil dragging down Latin America growth

Gradual rebound expected as incomes recover

EMERGING TRADITIONAL TOYS 2030 OUTLOOK

Population growth runs out of steam in China

Access to information technology will have mixed results

Economy drives toy outlook for China

Middle East and Africa and India inch toward growth markets

Pre-school and under toys will benefit from new child births

Sub-Saharan Africa growth will centre on economy and population

Local licences will likely remain the major force in India

India to reach optimal toy buying years over 2020-2025

India to become a growth market for toys

Russia could become even more wealth driven

Longer term Russia to turn to licensing

Russia’s traditional toy growth to diminish over time

Brazil might sink deeper into its stalled market status

Zika virus could create generational vacuum

Regional stagnation could upend Brazil’s economic rebound

Two possible futures for Brazil’s toy market

REPORT DEFINITIONS

Data parameters and report definitions

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Continued…..

Norah Trent
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